GECs
DW partners with Epic for ‘Eco India’ series
MUMBAI: DW’s flagship TV series, Eco India, which focuses on finding sustainable and environment-friendly solutions for a wide range of issues, has launched its Hindi series on In10 Media Network’s infotainment channel Epic.
The Eco India series by DW is an attempt to bring to the masses stories of the change-makers who have found innovative ways to solve the problems faced in day-to-day life as well as across various sectors and industries.
The series sheds light on how communities in India are coming up with innovative solutions for a wide gamut of issues such as food shortage, and rising sea levels in Mumbai among others. It also attempts to showcase some of the impactful stories of sustainable eco-friendly endeavours such as lake conservation in Bengaluru, new ways of taking care of livestock and earning money with cow dung, and recycling of industrial cloth wastes.
In10 Media Network acquisition & syndication network senior AVP Adita Jain said, “Epic is committed in its endeavour to bring to the viewers some of the most exceptional content about India covering a wide range of topics. The Eco India series is the perfect opportunity for us to play our part in generating awareness around the need to adopt environment-friendly solutions for various industrial and domestic challenges. We are delighted to partner with DW.”
DW distribution asia head Andrés Palacios-Degwitz said, “We are delighted to partner with Epic for the Eco India series to bring to light some of the new age environmental innovations. Epic has established itself as an India-centric platform for infotainment and Eco India Hindi series fits well in the Epic content library.”
The Eco India English series is available on Epic On.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
