iWorld
Disney Plus to premiere Star Wars: Visions on 22 September
New Delhi: Streaming platform Disney Plus is all set to premiere its new anime anthology series Star Wars: Visions on 22 September. The platform and Lucasfilm unveiled the first look of the much-anticipated anime series on Sunday.
The OTT platform also announced the names of the seven Japanese anime studios that are behind the nine short films in the series during the Anime Expo Lite event. The studios are Kamikaze Douga, Geno Studio (Twin Engine), Studio Colorido (Twin Engine), Trigger, Kinema Citrus, Science Saru, and Production IG.
According to Variety, each anime studio will use their signature animation and storytelling styles to deliver their visions of George Lucas’ Star Wars universe.
“From the beginning, stories told in the Star Wars galaxy have counted Japanese mythology and the films of Akira Kurosawa among their many influences, and these new visions will further explore that cultural heritage through the unique animation style and perspective of each anime studio,” stated Disney Plus in a press release.
Jacqui Lopez, James Waugh, and Josh Rimes of Lucasfilm are executive producing the show along with Qubic Pictures’ Justin Leach. Kanako Shirasaki is producing.
Apart from the names of each studio and episode, Disney Plus also gave fans a sneak peek into the creation of `Star Wars: Visions` with a three-minute teaser video shared on YouTube.
iWorld
Micro-Dramas Surge in India, Redefining Mobile Content Habits
Meta-Ormax study maps rapid rise of short-form storytelling among 18–44 audiences.
MUMBAI: Micro-dramas aren’t just short, they’re the snack that ate Indian entertainment, and now everyone’s bingeing between the sofa cushions. Meta, in partnership with Ormax Media, has released ‘Micro Dramas: The India Story’, a comprehensive study unveiled at the inaugural Meta Marketing Summit: Micro-Drama Edition. The report maps how the vertical, bite-sized format is reshaping content consumption for mobile-first audiences aged 18–44 across 14 states.
Conducted between November 2025 and January 2026 through 50 in-depth interviews and 2,000 personal surveys, the research reveals that 65 per cent of viewers discovered micro-dramas within the last year proof of explosive adoption. Nearly 89 per cent encounter the format through social feeds and recommendations, making algorithm-driven discovery the primary engine rather than active search.
Key viewing patterns show a median of 3.5 hours per week (about 30 minutes daily) spread across 7–8 short sessions. Consumption peaks between 8 pm and midnight, with additional spikes during commutes and work breaks classic “in-between moments” that the format fills perfectly. Around 57 per cent of viewing happens in ambient mode (while doing something else), and 90 per cent is solo, enabling more intimate, personal storytelling.
Romance, family drama and comedy lead genre preferences. Audiences show growing openness to AI-generated content, 47 per cent find it unique and creative, while only 6 per cent say they would avoid it entirely. Regional languages are surging after Hindi and English, Tamil, Telugu and Kannada dominate consumption.
Meta, director, media & entertainment (India) Shweta Bajpai said, “Micro-drama isn’t a passing trend, it’s rewriting the rules of Indian entertainment. In under a year, an entirely new category of platforms has emerged, built audience habits from scratch, and created a business vertical that is scaling fast.”
Ormax Media founder-CEO Shailesh Kapoor added, “Micro-dramas are beginning to show the early signs of becoming a distinct content category in India’s digital entertainment landscape. When a format aligns closely with how audiences naturally engage with their devices, it has the potential to scale very quickly.”
The study proposes ecosystem-wide responsibility, universal signposting of commercial intent, shared accountability among advertisers, platforms, creators, schools and parents, built-in safeguards, and formal media literacy in schools.
In a feed that never sleeps and a day that never stops, micro-dramas have slipped into the cracks of every spare minute turning 30-second stories into the new national pastime, one vertical swipe at a time.
