GECs
Discovery’s Hollinger to step down in June 2014
MUMBAI: For many broadcast vets in Asia, Mark Hollinger is a familiar face. The president & CEO of Discovery Networks International has pushed growth for the network outside of the US, especially in Europe and Asia in its early days of expansion globally. Come June 2014, Hollinger will no longer be winging it to Asia on Discovery business. The reason: he has decided not to renew his contract with the network when in it expires mid next year.
The 20 plus year old Discovery veteran informed president and CEO David Zaslav of his decision last week, the network says. What prompted him to do so was the fact that he is tired of the many air miles his job demands in countries in times zones out of kilter with the US (more than 150 days each year for the past several years). Hollinger added that he wants to spend more time staying rooted in Uncle Sam and with family.
Hollinger joined Discovery in 1991 as Vice-President & Deputy General Counsel. In 1994, he was named Acting General Manager for Discovery Channel Asia. Based in Hong Kong, he was responsible for overseeing and coordinating all activities related to the operation and launch of the flagship network in Asia.
Hollinger today oversees the strategic development and daily operations for a division that distributes 42 entertainment brands, in 45 languages, to more than 1.6 billion cumulative subscribers in 224 countries and territories across Europe, the Middle East, Africa, Asia-Pacific and Latin America.
In 2012 and 2013, Hollinger oversaw the expansion Discovery’s international operations with the acquisitions of Takhayal Entertainment and its affiliated companies in Dubai and Egypt, including its flagship TV network, Fatafeat, the No 1 food network in the Middle East; Switchover Media in Italy and its portfolio of four free-to-air channels and one pay-TV channel, making Discovery the third largest broadcaster in the country; and the largest transaction in Discovery’s history with SBS Nordics, a top-three portfolio of television brands across Denmark, Norway, Sweden and Finland that feature leading nonfiction content, locally produced entertainment programs, sports and the best scripted series and movies from major studios. Hollinger also engineered the investment of a 20 per cent stake in TF1’s Eurosport, a top destination for live sporting action for viewers across Europe and Asia-Pacific.
Said Zaslav: “Mark is a consummate professional and amazing leader who has made a huge impact on all of us at Discovery Communications over the 23 years he has been at the company, and I am so grateful for his contributions, leadership and unwavering integrity.”
Discovery Communications announced that it would be looking for a successor for Hollinger immediately.
GECs
ZEEL overhauls sales structure to chase growth across TV and digital platforms
New structure sharpens digital push as viewing habits fragment fast
MUMBAI: Zee Entertainment Enterprises Ltd. is reshuffling its sales playbook as it looks to keep pace with a fast-changing media landscape, where audiences are scattered, screens are multiplying and advertisers are following the data.
According to media reports, the rejig is anchored in the company’s push to build a more integrated, data-led monetisation engine, one that can straddle both traditional television and fast-growing digital platforms with equal ease.
At the heart of the move is a reworked sales architecture designed to deliver cross-platform solutions. With connected TV gaining ground and digital consumption surging, ZEEL is aligning its teams to move quicker, think broader and sell smarter.
The restructuring is being led by chief operating officer, advertisement revenue, Sandeep Mehrotra, at a time when the company says it is seeing tremendous growth. The idea is simple: match the right talent to the right opportunity in a market that is anything but static.
As part of the overhaul, several long-serving executives have been elevated to chief sales officer roles across regions and content clusters. Sanjoy Chatterjee will head the east market, while Gunjarav Nayak takes charge of the west along with high-margin verticals such as hmg, brand works, intellectual properties and digital sales. Rajnish Gupta will oversee bengaluru and chennai markets alongside the kannada and tamil clusters.
In other key moves, Divjyot Dhanda will lead hyderabad and kochi markets and manage zee tv, zee keralam and the telugu cluster. Roshan Vasu Kotian will supervise a diverse portfolio including Zee Marathi, &tv, Zee Punjabi, Zee Anmol, Big Magic and Zee Biskope.
The company is also strengthening its bench, appointing national sales heads across retail, regional clusters, digital and brand solutions. Ankur Kapila’s appointment to lead digital sales signals a sharper push into a segment that continues to outpace traditional formats.
Behind the scenes, dedicated strategy and operations roles have been carved out for both linear and digital businesses. Nitin Shetty, Rajkiran Shrivastav and Priya Nambiar will take on key responsibilities to ensure the new structure runs with precision.
The broader aim is clear. ZEEL wants a bigger slice of advertising budgets that are steadily drifting towards digital and connected TV ecosystems. By integrating its offerings, the company hopes to deepen client relationships while unlocking new revenue streams.
The new structure takes effect immediately, with Mehrotra continuing to report to chief executive officer Punit Goenka and steer the company’s advertising revenue strategy. Senior executive Laxmi Shetty will support the transition, with her revised role expected to be announced soon.
In a market where content is everywhere but attention is scarce, ZEEL’s latest move is less about rearranging the org chart and more about staying in the game.
