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Discovery and Samsung join forces for tiger conservation
Mumbai: Discovery Inc in partnership with Samsung is raising awareness among global audiences for the need to protect and conserve tigers in the wild through a content partnership around Discovery’s Project CAT (Conserving Acres for Tigers).
The collaboration entails the production of a short film “Eye to Eye with the Tiger,” which follows wildlife photographer Yashas Narayan as he journeys through India on a mission to track, and film and photograph a tiger in the wild with Galaxy S21 Ultra 5G. “The jungle is full of symbiotic relationships. It’s remarkable to see how animals depend on each other. I am delighted to have captured some raw moments that emphasise how important tigers are in the circle of life,” said Narayan.
Directed by BAFTA Award-winning filmmaker Vikram Singh, “Eye to Eye with the Tiger” shines a light on the dangers this majestic animal faces in the wild. Guided by a local conservationist Narayan searches for tiger tracks and takes note of signs from prey species while taking video footage and still images simultaneously with the Galaxy S21 Ultra 5G. The film reaches its climax when he comes face to face with a tiger hunting prey, a shot that brings to life the mission of Project CAT.
“Discovery is a purpose-driven company with a strong commitment to conservation and protecting wildlife. Tigers are among the most revered species on the planet and today we extend our mission to ensure a future for tigers so there will always be stories to tell through this first of its kind partnership with Samsung and Project CAT,” said Discovery global vice president – standards and social good Jessica Beatus.
Discovery supports nearly six million acres of tiger habitat across India, Bhutan and Russia through its Project CAT. Launched in partnership with World Wildlife Fund (WWF), the initiative aims to help protect and support the conservation of a transboundary tiger landscape that is a global priority for tiger conservation. This key area also supports local economies, alternative livelihoods, and climate justice for the most marginalised. Discovery joined the ambitious goal of conservation groups to double the wild tiger population by 2022, the next Year of the Tiger in the Chinese Zodiac, said the statement.
“Through our collaboration, we look forward to both showcasing the beauty of one of the world’s most majestic animals with our super high-resolution camera whilst simultaneously raising awareness around the importance of the conservation of tigers in the years to come,” stated Samsung Electronics VP and head of global digital marketing group & mobile communications business Jung Suh.
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National Geographic launches ‘Postcards from Hong Kong’ with Ridhi Dogra
New series explores the city’s hidden gems and vibrant contrasts, premiering 28 March.
MUMBAI: Ridhi Dogra just sent a postcard from Hong Kong that’s worth framing because when a bustling metropolis reveals its quiet trails and timeless traditions, even the skyline takes a back seat. National Geographic has unveiled Postcards from Hong Kong, a refreshing travel series hosted and curated by actor Ridhi Dogra. Produced by National Geographic Creative Works in collaboration with the Hong Kong Tourism Board, the show offers an intimate, Indian traveller’s perspective on one of Asia’s most iconic cities, moving beyond its glittering harbour and skyscrapers to uncover serene beaches, scenic hiking trails and deep cultural traditions.
Across three visually rich episodes, Ridhi journeys through contrasting sides of Hong Kong. The first episode takes her on a quieter path of self-discovery to places like Sai Kung, Big Wave Bay, Dragon’s Back, Tai O, Ngong Ping, Po Lin Monastery and the Tian Tan Buddha. The second episode dives into the city’s energetic side, from the bustling streets of Causeway Bay to Happy Valley Racecourse, Michelin-starred spots and luxury shopping at Landmark.
Ridhi Dogra said, “Being part of Postcards from Hong Kong with Nat Geo was a deeply enriching experience. What I love about this journey is that it goes beyond the obvious; it’s not just about the skyline or the speed of the city but about the stories that live in its quieter corners.”
A National Geographic India spokesperson added, “With Postcards from Hong Kong, we set out to go beyond the familiar and explore the city through a more intimate, human lens.”
Hong Kong Tourism Board director of South Asia Puneet Kumar noted, “Postcards from Hong Kong is a reflection of meaningful storytelling that brings the city to life in an immersive way. It beautifully captures the diversity and spirit that define Hong Kong.”
Blending travel, culture and personal storytelling, the series celebrates Hong Kong as a city of contrasts where modern life meets tradition and every corner holds a story waiting to be discovered. It premieres on 28 March at 8 pm on the National Geographic Channel and will also stream on JioHotstar.
In a world of hurried travel reels, Postcards from Hong Kong slows things down just enough to let viewers truly see the city not just its lights, but its layers, proving that the best souvenirs are the stories you bring home.






