GECs
Crest Communications targets launch of six serials in 2001
Mumbai-based Crest Communications, a fairly new entrant into the the television serial business, has set itself a target of having six programmes on air before the end of 2001.
Crest, which is better known for its 2-D and 3-D animation and graphics services, will be focussing its programming towards providing quality entertainment for the whole family, according to AK Madhavan, senior vice-president, international business.
At present Crest is working on the pilot of a gameshow for children which will have a high level of interactivity as well as technological innovation, Madhavan says.
An idea being explored is to use phone lines not only for calling in but also to allow a participant to play using the keys on his phone instrument as a game console, says Madhavan. For this, Crest is in contact with national telephone services provider MTNL, he adds.
Madhavan said of the six projects they were planning, two will be high quality products with the kind of production values seen in the critically acclaimed TV series Malgudi Days.
The other four would be your average bread and butter variety of soaps and sitcoms, the kind which were proliferating across the small screen at present, Madhavan said.
Queried on the costs involved, Madhavan said the top rung series would cost in the region of Rs 600,000 per half hour episode while the other four would cost between Rs 200,000 and Rs 300,000 per half hour episode.
Three Crest programmes have aired on TV till date. They are “Mere Angane Mein”, a sitcom on Sony Entertainment Television; “Meri Marzi”, a chat show for “tweens” (nine to 14-year-olds) on Doordarshan Metro. And “Purush Kshetra” on Zee TV which was hosted by Kiron Kher and modelled on the lines of Oprah Winfrey’s celebrated talk show.
GECs
Vikram and Ajinkya Gandhe win Masterchef India season finale
Chef Sanjeev Kapoor joins judges for emotional MasterChef finale
MUMBAI: The latest season of MasterChef India concluded on a high note, with brothers Vikram Gandhe and Ajinkya Gandhe crowned winners in the grand finale aired on Sony Entertainment Television.
The duo from Nagpur lifted the coveted trophy and donned the show’s signature golden apron after a season that celebrated India’s diverse culinary traditions under the theme “Pride of India”.
This edition of the popular cooking reality show introduced a new jodi format, with 50 pairs from across the country competing in the Masterchef kitchen. Contestants brought personal stories, regional flavours and family bonds to the competition.
The grand finale featured the final three pairs: Vikram and Ajinkya Gandhe (brothers), Saisree and Chanda (mother and daughter), and Anju and Manju (sisters).
The finale was attended by celebrity chef Sanjeev Kapoor, who joined the show’s judging panel comprising Vikas Khanna, Ranveer Brar and Kunal Kapur.
Kapoor said the show has long served as a platform to celebrate India’s rich culinary heritage and provide passionate home cooks with a national stage. He noted that the current season reflected a confident India that takes pride in its roots while embracing new culinary ideas.
Judge Vikas Khanna said the contestants’ journeys and the memories created during the season would remain with the team long after the show’s conclusion. Ranveer Brar described the show as a family that continues to grow with every season, while Kunal Kapur praised the contestants’ creativity and determination.
With the finale now concluded, the latest season of MasterChef India once again highlighted how food can reflect identity, heritage and storytelling, inspiring home cooks across the country to pursue their culinary ambitions.
