GECs
Colors Gujarati is back with navratri special ‘Rumzum Norta 2022’
Mumbai: Colors Gujarati is back with the biggest navratri special event of the year Rumzum Norta 2022. The channel will present the live coverage of the best Navratri events from across Mumbai and Vadodara.
During the nine nights of Navratri, the celebrations and dance usually go on till late in the night. Every year, the mentioned events touch millions of hearts, across the globe. Colors Gujarati is all set to follow its tradition of telecasting special live coverage of the events from 26 September to 5 October at 8 p.m. to 12 a.m.
This year Colors Gujarati will showcase the live telecast of the Mumbai event by the dandiya queen – Falguni Pathak. She will be performing live for 10 consecutive days in the Gujarati suburb of Mumbai-Borivali along with her band- ‘Ta-Thaiyaa.’
Talking about the event Colors Gujarati business head Vipul Nagar said, “Currently Colors Gujarati has a different plate of shows. But Navratri live is the biggest on- ground event that is being telecast every year and has become like a ritual for us. The event with the largest footfall and good viewership will entertain its viewers like never before. After two years of gap due to lockdown, citizens of Vadodara are eagerly waiting for this event. We have Falguni Pathak with us who will create magic on the ground with her melodious voice and United Way will add flavour into it. We hope audiences will love the show.”
Showglitz has been associated with Colors Gujarati for three years for live garba, and this will be the fourth year of the association. Showglitz has also been associated with Dandiya Queen “Falguni Phatak” for many years.
Vadodara Navratri special will be telecasting live coverage of United Way (UW), Vadodara, which was established in 1986. Since its inception, it has emerged as one of the most reliable support organisations of Gujarat. It is associated with more than 100 NGOs in the city of Vadodara.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
