News Broadcasting
CNN, Time to merge internet assets
MUMBAI: US news broadcaster CNN and Time have announced today that the business websites CNNMoney.com, Fortune.com, FSB.com and Business2.com will be merged and re-launched in January 2006 as a single website.
The new website will retain the CNNMoney.com name and be available at www.cnnmoney.com. The site will continue to feature daily business news, markets coverage, commentary and analysis produced by the site’s dedicated staff, while drawing on a rich array of content produced by the magazines Money, Fortune, Fortune Small Business and Business 2.0, as well as from CNN’s global staff.
Time chairman and CEO Ann Moore says, “This is an unprecedented combination of world-class brands. It reinforces Time Inc.’s commitment to the Internet and our effort to deliver content in multiple ways.”
CNN US president Jim Walton says, “We are very excited to be expanding our partnership with Time Inc. and are proud of CNN’s continuing commitment to being a leader in news and information delivery.” According to Nielsen/NetRatings, the combined, non-duplicated audience of the sites in July was 9.2 million unique visitors, placing CNNMoney among the premier business and finance websites.
News Broadcasting
CNN-News18 rolls out Battle for the States ahead of key polls
Multi-format election coverage tracks voter mood across five battleground states
NEW DELHI: CNN-News18 has launched a special election programming initiative titled Battle for the States, as India gears up for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
Built around the theme ‘Road to Power’, the multi-format coverage aims to follow the entire electoral journey, from campaigning and polling to results and government formation. The network is leaning into on-ground reportage and data-backed storytelling to decode voter sentiment across regions where local issues often shape the narrative.
The programming line-up includes ‘Vote Tracker’, a three-part series developed in collaboration with survey agency Vote Vibe. The show blends survey insights with expert commentary and field reporting, using augmented reality graphics to present complex electoral data such as vote share, seat projections and leadership preferences in a more accessible format. It will air every Monday evening until April 6.
Adding a cultural lens to political reporting is ‘So Saree!’, a ground-driven segment where women anchors travel across constituencies dressed in traditional handwoven sarees from each state. The format uses attire as a storytelling device, highlighting regional identity while capturing grassroots voices.
Meanwhile, ‘Unfiltered Kaapi’ and ‘Chai-Niti’ bring a more conversational tone, drawing inspiration from everyday political discussions in tea stalls and coffee corners. These segments aim to break down key issues through candid, fast-paced exchanges between anchors and reporters, tailored to regional sensibilities.
For viewers seeking deeper insights, the weekend docuseries ‘Reporters Project’ takes a longer view, with correspondents travelling across constituencies to map voter concerns and political shifts on the ground.
“Elections are about people, their aspirations, identities and the issues that matter to them, and every state tells a different story,” said CNN-News18 editorial affairs director Rahul Shivshankar. He added that the initiative focuses on understanding “the sentiment on the ground and what’s driving voter choices”.
Echoing the emphasis on credibility, Network18 CEO – English and business news Smriti Mehra said the network aims to combine on-ground reporting with data-led insights to deliver clear and timely coverage as the elections unfold.
With a mix of data, culture and grassroots reporting, CNN-News18 is positioning Battle for the States as a comprehensive window into one of India’s most closely watched electoral cycles, where every vote carries a story waiting to be told.
