News Broadcasting
CNN-News18’s ‘Virtuosity with Vir Sanghvi’ to feature Sanjaya Baru
MUMBAI: In this week’s episode of Virtuosity, Vir Sanghvi will be seen talking to Sanjaya Baru, a veteran journalist and media advisor to former prime minister Manmohan Singh from 2004 to 2008.
The episode will air on 12 November at 10 pm with a repeat at 10:30 am and 7:30 pm on Sunday.
On the show, he talks in-length about his new book and rejects all accusations that have been built around Vinay Sitapati’s biography on Narasimha Rao, alleging that there has been a systematic attempt in Lutyens’ Delhi to constantly talk about Chandraswamy, Harshad Mehta and communalism to erase and undermine the legacy of PV Narsimha Rao. He added that history will be kinder to Rao.
A national bestselling author of his book The Accidental Prime Minister, he has recently released his new book 1991 How PV Narasimha Rao Made History to mark the 25 anniversary of liberalization of the Indian economy.
The weekend show features a big news story and provides added context, insight and nuance that may not be immediately discernible. The show will have Sanghvi, in his inimitable style, break down the story being featured and make it relevant and relatable for the viewers. He will present the facts, make use of history, use a lifetime of his personal experiences to break through the clutter and bring forth the key aspects of the story.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
