News Broadcasting
CNN-IBN & Ericsson join hands to launch ‘Networked India’
MUMBAI: Ericsson has partnered with CNN-IBN to launch Networked India – a new initiative that will inspire, identify and celebrate innovations that employ mobility, broadband and cloud to make a social impact or address a specific social need, thereby having the potential to change the world.
The initiative seeks participation from people and organisations across India starting 8 June. The window for sending in nominations is open for five weeks and it ends on 12 July, 2015. Entries can be sent through the campaign portal www.networkedindia.com. The shortlisted entries will be evaluated by a jury at the awards ceremony on 7 August in New Delhi, wherein the best innovations will get project support and cash rewards.
Networked India is in line with Ericsson’s global brand campaign ‘We enable change makers.’
Ericsson head of region India Chris Houghton said, “We have long envisioned the arrival of a networked society where connectivity changes the fundamentals of our daily life. As mobility, broadband, and cloud services are rapidly spreading across the globe, we are witnessing this vision, this transformation, come to life and we wanted to investigate exactly how people are using mobility and the internet to make a positive impact on their own situations and their communities. Through this campaign, we want to provide a platform wherein the real change-makers can come to the fore and share their stories.”
IBN News Network CEO Avinash Kaul added, “The world has come closer because of innovations in the field of communication. As we continue to progress, our special series ‘Networked India’ will aim to highlight and felicitate these innovators and further encourage more such brilliant minds to come forth to help India and the world prosper.”
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
