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Club FM’s Teachers Day Campaign Champions Respect for Women – Teach our boys
In response to the alarming rise in atrocities against women and the recent Kolkata rape case, Club FM launched a groundbreaking campaign on Teachers Day aimed at fostering respect for women. Coordinating with schools across Kerala, Club FM executed a three-pronged initiative – on-air, on social media, and on the ground—to drive a critical message: teach boys to respect women and their freedoms.
The campaign featured teachers speaking out on radio, advocating a shift from advising girls on their behavior to educating boys on respect and equality. Teachers emphasized the importance of allowing women to express themselves freely—through their choices in attire, social media presence, and daily activities. This powerful message was not only broadcasted on-air but also visually represented across social media platforms.
In addition to the radio and social media components, Club FM organized 15 interactive sessions in mixed-gender senior secondary schools. These sessions facilitated direct conversations between teachers and students about respect and gender equality, reaching both boys and girls. Furthermore, radio modules were distributed to 60 schools with existing radio facilities, ensuring the campaign’s message reached an extensive audience.
The initiative successfully engaged approximately 50,000 students directly and reached an estimated 5.4 million listeners, according to IRS 2019 Q4 results. The campaign represents Club FM’s commitment to innovative consumer engagement and its dedication to driving meaningful social change.
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Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
