iWorld
ChuChu TV on YouTube records 10m subs with 154 kids videos
MUMBAI: A YouTube channel seems to be creating wonders with kids rhymes, and it is getting wonderful views and reviews and clicks! ChuChu TV, an Indian YouTube channel for kids, gives a positive spin to original nursery rhymes.
One of the most popular edutainment channels worldwide, ChuChu TV, in its fourth year, has received 10 million subscribers with just 154 videos, making it the fastest-ever growing YouTube channel in the family entertainment and pre-school education space. This incredible milestone which reiterates ChuChu TV’s remarkable success was achieved on 17 June, 2017.
Indiantelevision.com had reported in May 2017 that T-Series stayed put in its #1 spot on the top of the charts for the 11th week in a series. One of the India’s largest music labels and movie studio’s destination on YouTube popped up 26% to close out the week with more than 321.3 million views. Way far behind in the second place was Ryan Toys Review. The aging toddler saw his channel go up 4% in its week-over-week view count to top out at nearly 214.8 million views, TubeFilter had reported. In the fifth position was SET India. The YouTube home of Sony Entertainment (India) jumped up 19% to end the week with almost 183.1 million views.
Says ChuChu TV co-founder and CEO Vinoth Chandar, “We are delighted to have made history by becoming the fastest growing family entertainment and preschool channel. We have always believed in quality and positive messaging and this landmark is a thumbs-up from our audience and care-givers. It inspires us to create iconic content, introduce consumer products and basically do more of everything that delights and educates our audiences across the world.”
ChuChu TV is the fourth largest YouTube channel in India with its online audience larger than that of All-India Bakchod (AIB), Viral Fever Videos or Comedy Nights, Colors TV and Star Plus. The channels more popular with a larger subscriber-base than ChuChu TV are — T-Series, Sony and ZeeTV.
However, T-Series has grown over the years through an upload of around 10000+ videos, SET India has around 17000+ videos and ZeeTV around 68000+ videos, whereas ChuChu TV has only 154 so far, making it a leader in its own right.
In addition, ChuChu TV has achieved this milestone in four years. In terms of views, ChuChu TV has a whopping 12 billion views across all its channels. It ranks #1 in Asia Pacific region and in India and #2 worldwide in terms of subscribers in the family entertainment & pre-school education categories.
ChuChu TV is a YouTube based kid’s channel which offers educational videos and original nursery rhymes refreshed with a positive message. Designed to engage children through a series of upbeat songs and colourful animations, ChuChu TV has been making learning engaging and fun for toddlers in over 75 countries worldwide, truly making the channel a global phenomenon. Positive messages are at the heart of ChuChu TV’s entertaining songs and animations. Beloved nursery rhymes like “Chubby Cheeks” and “Baa Baa Black Sheep” have been re-written to promote the value of sharing and helping others, while “Head, Shoulders, Knees and Toes” highlights the importance of exercise in a way that young children will understand.
Their motto is ‘Spreading goodness among children,’ and the channel strives to keep to with every new video they offer to their young audience.
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iWorld
Coke Studio Bharat unveils Season 4 artist line-up, Rekha Bhardwaj, Aditya Rikhari to lead
New season blends folk roots and modern voices in rich musical mix
MUMBAI: Coke Studio Bharat is tuning up for its fourth outing, unveiling a diverse artist line-up that promises to strike a chord between tradition and today.
After three seasons of blending regional sounds with contemporary flair, the platform returns with Season 4, opening with ‘The List’ that introduces a vibrant mix of voices from across the country. Among those taking centre stage are Rekha Bhardwaj, Aditya Rikhari, Kutle Khan, Faheem Abdullah, Arsalan Nizami, Mame Khan and Mohammad Faiz, alongside a host of emerging and established names.
If the previous season leaned into poetic revival and festive anthems, this edition dives deeper, weaving stories of devotion, longing and memory through India’s rich musical landscape. From Rajasthani folk and Punjabi Sufi traditions to Kashmiri storytelling and urban love ballads, the new season stretches across regions and emotions with equal ease.
Rekha Bhardwaj said, “Every generation rediscovers its roots in its own way. Coke Studio Bharat creates a space where tradition can evolve without losing its soul.”
Aditya Rikhari said, “My music has always been personal. This platform allows that intimacy to grow while reaching a much wider audience.”
Faheem Abdullah said, “Music carries memory and identity. Being part of this platform lets me bring my Kashmiri storytelling to a national stage.”
Backed by Coca-Cola India and in collaboration with Universal Music Group, the platform continues to position itself as a meeting ground for heritage and experimentation.
Coca-Cola India and Southwest Asia IMX lead Shantanu Gangane said, “Coke Studio Bharat brings together folk traditions and contemporary voices, creating a powerful cultural narrative at scale.”
Universal Music Group chairman & CEO, India & South Asia, & senior vice president of strategy for AMeA Devraj Sanyal said, “The platform reflects the kind of creative ecosystem India needs, one that honours regional depth while building globally relevant sound.”
With fresh collaborations, unexpected pairings and stories rooted in place yet ready to travel, Season 4 looks set to turn up the volume on India’s many musical voices, one track at a time.
