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Channel7 re-launches with new on-air look

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MUMBAI: Starting 5 June, Hindi news channel Channel7 will relaunch donning a new on-air look.

Florida-based VDO has developed the new look for the channel where the management control was recently taken over by the Television Eighteen Group from Jagran TV.

The new logo, look and packaging are designed to contemporize the network, informs an official release from Channel7.

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The entire on-air environment, which includes the channel identity, show openers and on-air graphic packages, has been created keeping in consideration the changing preferences of the viewers, the channel claimed.

The channel’s director marketing Dilip Venkatraman said in a statement, “The idea behind the new logo is to give it a contemporary look. The new logo is also aimed at communicating the core brand values of the channel and its
philosophy.”

According to VDO senior producer Dianne Streyer, “The idea behind changing the on-air look of the channel was to make it more modern and connect with the viewers. The Indian market is cluttered with plethora of news channels and it was important to give it a distinctive look to create a unique identity for Channel 7.”

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VDO was also instrumental in developing the on-air look for CNN-IBN. The company designs brand packaging solutions for networks, broadcast groups, stations and cable channels. Its client portfolio boasts of well known
broadcasters such as NBC, CBS, ABC and Fox.

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News Broadcasting

News TV viewership jumps 33 per cent as West Asia war draws audiences

BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup

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NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.

According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.

The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.

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The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.

Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.

The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.

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While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.

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