GECs
‘Bigg Boss 10’ to open its doors to invite Indians across the globe
MUMBAI: The tenth Season of Bigg Boss will open its gates to the general public as contestants in its house. For the first time Bigg Boss has opened doors to the common man, Colors is inviting Indians across the globe to showcase their entertaining streak.
The challenge is now real; some fortunate people will get an opportunity to taste the life of a Bigg Boss contestant, staying in confinement for over hundred days along with other contestants and walk away with name, fame and prize money.
On this game changing proposition, Colors CEO Raj Nayak said, “Bigg Boss as a show is like a study in human psychology. One can learn so much about human behavior through the actions of the housemates in a given situation. As we take on this interesting content innovation, we look forward to receiving some interesting entries from our increasing viewer base. We will be scouting for some great contestants in the months to come. You could be a doctor, engineer, lawyer, teacher, preacher, banker, entrepreneur, home-maker, taxi-driver, coolie, from any domain, any socio-economic background, have any caliber, if you think you are an entertainer, then this is the break that you have been looking for.”
He further elaborated, “Bigg Boss’ fan following transcends boundaries; global Indians have followed the show through its various stages. We now invite them to participate in the show, giving us an opportunity to make the experience more personal.”
Commenting on this development, Indiacast group CEO Anuj Gandhi said, “Bigg Boss is one of Colors’ key properties and is hugely popular and widely anticipated each year. As Season 10 opens its door to the common man, we are glad to announce this unique opportunity to include our viewers from across the globe who has contributed towards makingBigg Boss an international success story. We have always sought to engage with the Indian diaspora and bring them a slice of Indian culture and now with Bigg Boss season 10 we are taking it a step further.”
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
