GECs
BIG RTL Thrill beefs up weekend programming
MUMBAI: BIG RTL Thrill with its new additions is all set to turn up the entertainment quotient for men through the weekends. The channel which is available in dual feeds of Hindi and English will premier two internationally recognised shows – Bellator and Love in the Wild starting 5 October.
The new line up will kick-start with Bellator, the largest tournament based mixed martial arts (MMA) promotion in the world. The world renowned series that was launched in 2008 has showcased nine successful seasons internationally and holds tournaments across weight classes. With Bellator, BIG RTL Thrill aims to give its audiences an hour of exclusive and exceptional action entertainment.
Next on the anvil is Love in the Wild. The show is a reality based programme wherein ten young and single girls and boys are marooned on an island in Costa Rica. The boys and girls are paired as couples and participate in various adventurous activities while they seek love. In order to find true love, the contestants have to undergo hardships and challenges that will test their compatibility, chemistry and mental grit.
BIG RTL Thrill vice president Vijay Koshy said, “We are delighted to bring these two new fantastic shows to our audiences over weekends. While Bellator is an internationally well established property amongst mixed martial art fans, Love in the Wild promises to provide for scintillating content in the late night slot. We are confident that this mix of action-entertainment shows will work well with audiences, while offering marketers with properties that promise best ROI.”
The new shows on the channel aim to tap into the expanded market for BIG RTL Thrill following its dual-feed launch earlier this year. The channel, which is available on all leading networks, offers male viewers international action-programming in both Hindi and English across key 1mn+ HSMs.
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
