GECs
Big Ganga launches season 7 of Big Memsaab
MUMBAI: Big Ganga has launched the seventh season of its most successful reality show, Big Memsaab.
Auditions for Big Memsaab Season 7 have successfully begun with a great turnout in Jamshedpur and Ranchi, followed by other markets till 8 May, 2016. Speaking on Big Memsaab’s launch of Season 7, a Big Ganga spokesperson said, “Big Memsaab is a talent reality show which provides a unique platform for housewives to showcase their talent, capability and beauty. After receiving an enormous response for our last six seasons, we have come up with a brand new season of the show. Being the leading regional general entertainment channel of Bihar and Jharkhand, we only strive to provide original content which is entertaining and engages maximum viewers. To make this platform available for maximum number of housewives we are reaching the deep pockets of the market through multiple touch points”.
The channel has roped in Xpert as the title sponsor, co-presented by Horlicks and powered by sponsors Colgate.
Auditions for Big Memsaab Season 7 in the Bihar, Jharkhand, UP region have been planned across 12 key markets namely Jamshedpur, Ranchi, Bokaro, Dhanbad, Bhagalpur, Muzzafarpur, Chhapra, Patna, Varanasi, Gorakhpur, Lucknow. Following the auditions, contestants will be shortlisted for the finals, and these Memsaab’s will then fight for the title of Big Memsaab Season 7.
Participants have to qualify for three stages of audition – Talented Memsaab, this round will focus on various talents that the participants can showcase, few shortlisted contestants will move to the next stage – Khubsurat Memsaab, where they will be judged on their grooming capabilities. Qualifying in the second stage, the semi-finalists will reach the third audition round which will be -Kitchen Ki Memsaab where they will have to showcase their kitchen skills.
Big Memsaab allows for maximum consumer engagement as it breaks free from the clutter and offers something path breaking to the viewers and participants alike. Apart from 92.7 BIG FM and BIG MAGIC, the activity will be promoted across through on-ground activation, OOH, print, digital and cinema.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
