News Broadcasting
Big 92.7 FM unveils big diwali patakha contest
MUMBAI: Big 92.7 FM has geared up to celebrate the festival of lights – Diwali on an exciting note and sizzling note with Big Diwali Patakha Contest. This four-day campaign will witness a flurry of fantastic activity based on various innovative themes.
The activity commences on 18 October, wherein the best comic artists in town will get together to give you a never-before-heard laughter experience all day long, according to an official statement.
Listeners can participate and win exciting gifts on the show by sending in their funniest Diwali stories and Diwali. The renowned comedians joining us on the airwaves would be Nazhar Khan,Ashish Roy Basu , Sunil Grover along with our own celebrity RJ Sunil Pal .
19 October would be a day of predictions and prophecies with All Day Luck astrologers and tarot readers talking about various zodiac signs, birthday dates, and tips on numerology. The prominent astrologers making predictions on Big would be Suniel Naik, Atal Bhambhi and Sunita Menon.
The third day brings in the nine hour All Day Loot contest, based on the theme of Filmy Patakhas like Neha Dhupia, Koena Mitra, Diya Mirza, Sameera Reddy and Bipasha Basu, wherein listerners will get to hear patakha Songs, patakha celeb bytes and patakha trivia. Nine lucky winners from the contest will be taken to a mall to grab whatever they can in 92.7 seconds. And if this is not enough, some of the winners can also bag a voucher worth Rs 9270 to shop. There will also be hourly winners of gold coins and silver coins from 7 am till 11 PM
On the eve of Deepawali, Big 92.7 FM celebrates with All Day Tradition a show dedicated to the traditions, customs and rituals of Diwali followed in your city, full of trivia on spirituality and traditions woven around the pious occasion of Diwali. On the auspicious timing of Puja, Big 92.7 FM will air live aartis sung by celebrity singers.
A day long contest will also be on, wherein the listeners cajole our Celeb RJs to visit their home and join them for the Diwali Aarti in the evening, and lucky winners will see Celeb RJ’s visiting their homes, performing evening Pooja and burst crackers with the lucky Big Family.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
