GECs
Bharti Airtel, Reliance Jio eye stake in ZEEL: Report
MUMBAI: After it came to light that Sony Corporation had withdrawn its bid for a stake in Zee Entertainment Enterprises Ltd (ZEEL), Indian telecom giants Bharti Airtel and Reliance Jio are likely to bid for the same, according to a report by press agency IANS.
While Bharti Airtel has moved ahead and is likely to initiate a formal proposal, Reliance Jio is still considering the move.
In a statement, a Bharti Airtel spokesperson said, "Airtel is not in the race to acquire Zee.” A representative for Zee said the company doesn’t comment on speculation though it is in “steady dialogue” with potential partners.
Discussion between Japan’s Sony Corporation buying 20 to 25 per cent stake in the Subhash Chandra-led Zee Entertainment Enterprises Ltd (ZEEL) had been scrapped due to valuation differences.
The development has cleared the way for a consortium of US telecom conglomerate Comcast along with its partner investment firm Atairos to take over the talks.
Chandra has been looking to sell a stake in the company in order to repay promoter debt worth Rs 13,000 crore.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
