News Broadcasting
BBC appoints Dumeetha Luthra as Colombo correspondent
MUMBAI: BBC has appointed Dumeetha Luthra as its new Sri Lanka correspondent.
Luthra has already joined her new post in the Sri Lankan capital. Prior to that she was the news correspondent in Baghdad.
Luthra began her career in BBC in 1995 as a producer. She was based in London till 2000. Following that she was set up in Croatia and as a producer covered the fall of Milosevic, the conflict in Macedonia and other Balkan events.
After 11 September 2001, she went to Afghanistan and was working there until December 2002. In 2003 at the time of the Iraq war, Luthra was in Northern Iraq to cover the story for BBC News. After a brief stay in London she returned to Basra to report on the present turmoil in the country and then went on to Baghdad for a stint there, informs an official communiqué.
The highpoints of Luthra’s journalistic career include the coverage of the fall of Kabul in Afghanistan in November 2001 along with the celebrated journalist John Simpson (BBC World Affairs Unit editor). The fall of Kirkuk in April 2003 and days later the fall of Tikrit. She spent five months in Basra covering the Iraq story from a different perspective, providing a real day to day picture outside of the daily bombings from Baghdad, informs the release.
According to BBC South Asia bureau editor Paul Danahar, “Dumeetha comes to one of the most important assignments in South Asia. She brings to the post the right mix of experience and enthusiasm essential to report on the wide-ranging stories from Sri Lanka. BBC’s reporting from Sri Lanka has been highly respected in the past, I am sure Dumeetha will reinforce that credibility.”
Speaking about her latest appointment, Luthra, an economics graduate said, “I’m really looking forward to working in Sri Lanka. I’ve travelled so much in the past few years so Sri Lanka will provide a great opportunity to really discover stories in a fascinating and beautiful country.”
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
