GECs
BARC week 46: Sprite makes a comeback in top brands list
MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 14 November and 20 November 2020.
The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 45 of 2020.
Top Advertisers:
Hindustan Unilever continued to be the biggest advertiser this week also with 257006 impressions.
It was followed by Reckitt Benckiser India, which ranked second with 199961 ad generations.
ITC bagged the third rank this time with 48767 ad impressions. Godrej Consumer Products came in fourth with 45434 ad generations.
Cadbury India and P&G secured fifth and sixth place with 39963 and 38830 ad views.
Other top brands in the pecking order were as follows: Ponds India, Colgate Palmolive India Ltd, P&G Home Products, and Coca Cola India.
Top Brands:
This week Dettol Antiseptic Liquid led the chart with 31234 ad impressions, followed by Dettol Toilet Soaps with 21506 ad views. Lizol secured the third position with 19862 ad insertions.
The fourth and fifth spots were acquired by Head & Shoulders Dandruff and Sprite with 12202 and 11554 ad generations.
Lux Toilet Soap bagged the sixth spot with 11209 ad views.
Other top brands in the pecking order were as follows: Close Up Ever Fresh, Veet Hair Removal, Clinic Plush Shampoo, and Dettol Disinfectant Spray.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
