eNews
Ayaz Memon appointed as mentor for DigiOsmosis’ Sportswallah
Mumbai: Senior journalist Ayaz Memon has been roped in as the mentor of sportswallah.com – the latest venture by digital media firm DigiOsmosis. Memon, who has been writing and reporting on sports for over three decades will now present a unique combination of sports and lifestyle news to the masses. Ayaz will also be reporting live on various sporting events on the Sportswallah.com and aims to keep fans up-to-date on all the action.
Apart from focusing on innovative segments like social sporting trends, nostalgia, gossip, legends, statistics, live scoring and much more, Sportswallah will partner with lifestyle experts and create content that centres around the trends, looks, fashion and lifestyles of not just the athletes but also teams and even the games themselves.
Commenting on the partnership, Memon said, “Interest in sports is undergoing a massive change globally and particularly in India. While serious sports content — driven by quality reportage and trenchant analyses — is still highly coveted, the younger generation is also keen to find out more about what’s going on in a sportsperson’s life in a 360 degree prism. Sportswallah aims to meet the demands and expectations of all factions of sports followers.’’
DigiOsmosis CEO and co-founder Manish Kumar said, “Sports in India has grown to become a large and multi-faceted industry. There are a number of sports and franchisees that are now important to the audience and not just one. The ISL, Kabaddi League, Badminton League, and even the NBA and FIFA Under-17 World Cup are only some of the tournaments that come to mind. Media consumption in India has gone digital in a big way and there is a large gap when it comes to sports lifestyle and sports gossip. We aim to fill that gap.”
eNews
Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
