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ATN seeks to pump Rs150 m into Ahimsaa Global

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MUMBAI: ATN International Ltd is seeking its shareholders’ nod to invest Rs 150 million in the equity of a newly incorporated wholly owned subsidiary called Ahimsaa Global Media Ltd. ATN will be transferring its television channel Ahimsaa to this new subsidiary.
 

According to a company statement to The Stock Exchange, Mumbai (BSE), the aggregate of the investments made so far, securities provided, loans/guarantees so far given by the company along with the proposed investments, exceed the limit laid down by section 372 of The Companies Act, 1956, which is 60 per cent of the paid up capital and free reserves or 100 per cent of its free reserves, whichever is more.

The company is seeking its members’ approval for the investment in the group company by a postal ballot, says the statement. The deadline for receiving completed postal ballot forms has been fixed for 11 March 2004.

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News Broadcasting

Network18 channels lead YouTube news viewership in March 2026

CNN-News18, News18 India and CNBC channels top categories with record views

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MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.

At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.

In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.

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The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.

The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.

In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.

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