News Broadcasting
Application for port-to-port uplinking indicates Star has no plans for India uplink base
NEW DELHI:Star India Pvt Ltd, a subsidiary of the Rupert Murdoch-controlled Hong Kong-based Star Group, has applied to the Indian government for permission for a port-to-port uplinking facility through Videsh Sanchar Nigam Ltd. This is one of the first steps taken by the company preparing for a new life for Star News post-31 March, 2003.
Confirming the move, government sources told indiantelevision.com that the application from Star came in recently.
As and when Star India gets the permission, it can uplink to any destination in the world from India using the various VSNL hubs round the country. However, it cannot uplink directly to a satellite bypassing VSNL.
At the moment, it is Prannoy Roy’s New Delhi TV (NDTV) that has permission from the government to uplink through VSNL from India for content aired on Star News channel.
Interestingly, sometimes back NDTV is also said to have applied for uplinking permission separately and afresh, an indicator to the fact that the TV software powerhouse too is preparing to launch independent initiatives after March 2003 and, probably, turn into a broadcaster itself.
That Star India has applied for a port-to-port uplinking facility through VSNL is also indicative of the fact that the company does not propose to set up an uplinking base in India in the near future and would continue to use its uplink facility located in Hong Kong, media analysts said.
From Hong Kong, which also houses the headquarters of the broadcaster-turned-multi media company, various Star channels are uplinked to various satellites, including Asiasat-3 whose footprints cover the Indian subcontinent.
At the moment, Indian-promoted channels like Aaj Tak, Eenaadu and Sun do uplink directly to their broadcasting satellites from India from their uplink base. Aaj Tak, for example, Zee Telefilms too, has got permission to uplink some of its channels directly to a satellite from its uplink base located at Noida, on the outskirts of New Delhi.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
