GECs
All GECs gain in week 44 of TAM TV ratings
MUMBAI: In the week 44 of TAM TV ratings, Sony Entertainment Television’s (SET) sister channel, Sab, has retained its fourth position on the ratings chart. It saw a significant growth and delivered 306985 GVTs, up from 287,091 GVTs in the previous week.
The channel’s offerings like Balveer and Chidiya Ghar have witnessed a significant growth in the viewership. They recorded 2300 TVTs, up from 1934 TVTs and 2127 TVTs, up from 1859 TVTs. On the other hand, its chart topper Taarek Mehta Ka Ooltah Chashmah has seen a huge rise in the ratings and noted 6317 TVTs, up from 4,966 TVTs.
All the other general entertainment channels (GECs) witnessed a growth in the ratings as well. Thus, Star Plus continues to lead the pack with 655032 GVTs, up from 594,825 GVTs. Its fiction offering – Diya Aur Baati Hum continued to rule the chart with a huge leap gaining 10798 TVTs up from 8,819 TVTs, Saathiya Saath ranks number two with 594,825 TVTs, up from 6,895 TVTs, and at number three stood Ye Hai Mohababtein which got 8908 TVTs, up from 6,732 TVTs.
Colors continued to occupy second position with 456890 GVTs, up from 432,194 GVTs. In the week 44, Sasural Simar Ka ranked number one with 6447 TVTs, up from 5695 TVTs. Udann came second with 6021 TVTs, up from 5002 TVTs, Comedy Nights with Kapil scored 5863 TVTs, down from 6,393 TVTs and Balika Vadhu reported 4818 TVTs, up from 4,426 TVTs.
Zee TV at number three observed 404572 GVTs, up from 393,512 GVTs. The channel’s historic property Jodha Akbar garnered 8234 GVTs scoring high from 6,667 TVTs, Kumkum Bhagya recorded 7080 TVTs, up from 6,338 TVTs, and Jamai Raja observed 6744 TVTs, up from 5528 TVTs.
Life OK moved to number five with 305165 GVTs, up from 256,529 GVTs. Savdhan India noted 2189 GVTs, up from 1,992 TVTs, Mahadev scored 2050 TVTs, up from 1,548 TVTs and Dare to Dance jumped up with 1852 TVTs, up from 1244 TVTs.
SET garnered 285159 GVTs, up from 247,590 GVTs. CID topped with 3218 TVTs, KBC got 3040 TVTs, up from 2780 TVTs. Its fiction show Maharana Veer Pratap got 2835 TVTs, up from 2322 TVTs.
Big Magic registered 56061 GVTs, down from 59,042 GVTs. Zindagi grew well with 31302 GVTs, up from 26,614 GVTs and Sony Pal stood at 31405 GVTs, up from 26,215 GVTs.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.








