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Affle reports robust performance for Q3 & 9M FY2024
Mumbai: Affle (India) Ltd, a consumer intelligence driven global technology company, today announced results for the third quarter and nine months ended December 31, 2023.
Q3 FY2024 highlights (y-o-y):
▪ Revenue from operations of Rs. 498.7 crore, an increase of 32.6 per cent y-o-y
▪ EBITDA at Rs. 96.7 crore, an increase of 20.3 per cent y-o-y
▪ PAT at Rs. 76.8 crore, an increase of 11.4 per cent y-o-y
Q3 FY2024 highlights (q-o-q):
▪ Revenue from operations up by 15.6 per cent q-o-q
▪ EBITDA up by 10.9 per cent q-o-q
▪ PAT up by 15.0 per cent q-o-q
9M FY2024 highlights (y-o-y):
▪ Revenue from operations of Rs. 1,336.6 crore, an increase of 24.0 per cent y-o-y ▪ EBITDA at Rs. 262.0 crore, an increase of 18.4 per cent y-o-y
▪ PAT at Rs. 209.8 crore, an increase of 15.1 per cent y-o-y
Affle reported a robust performance for Q3 FY2024 with a consolidated revenue from operations of Rs 498.7 crore, an increase of 32.6 per cent y-o-y from revenue of Rs. 376.1 crore in Q3 last year and revenue up by 15.6 per cent q-o-q. EBITDA stood at Rs. 96.7 crore, up by 20.3 per cent y-o-y and 10.9 per cent q-o-q. EBITDA margin was at 19.4 per cent in Q3 FY2024. PAT stood at Rs. 76.8 crore, up by 11.4 per cent y-o-y and 15.0 per cent q-o-q.
For 9M FY2024, consolidated revenue from operations stood at Rs. 1,336.6 crore, an increase of 24.0 per cent y-o-y. EBITDA was at Rs. 262.0 crore, an increase of 18.4 per cent y-o-y and EBITDA margin stood at 19.6 per cent. PAT increased by 15.1 per cent y-o-y to Rs. 209.8 crore.
The CPCU business noted strong momentum to deliver 8.4 crore converted users in Q3 FY2024, an increase of 23.6 per cent y-o-y and taking the total converted users delivered in 9M FY2024 to 22.4 crore. The CPCU revenue stood at Rs. 477.4 crore in Q3 FY2024, an increase of 38.2 per cent y-o-y and 19.2 per cent q-o-q. The top industry verticals for the company continued to be resilient, helping it register a robust growth anchored on the CPCU business model.
Commenting on the results, Affle MD and CEO Anuj Khanna Sohum said:
“In Q3 FY2024, we have further raised our performance bar having achieved our highest quarterly revenue run-rate, highest EBITDA, PAT and consumer conversions till date. We continue to witness a robust market opportunity as advertisers steadily accelerate their digital spending, resulting in a broad-based growth in our CPCU business, coming across our top industry verticals globally.
This quarter underscored the success of our realigned strategies & teams, consistent efforts to enhance platform & product capabilities, relentless focus on R&D and deeper ecosystem-level partnerships.
Our commitment remains steadfast in paving the way towards advanced digital technologies through responsible integration of Gen AI across conversion-driven marketing. In line to this, we filed 15 new patents in India during the quarter. We continue to expand the breadth of our tech IP assets and are investing in Gen AI powered innovations to go beyond the mere adoption of AI for cost efficiencies, but rather fortify our competitive moat and drive long-term revenue growth.
We remain focused on delivering greater strategic value for all our stakeholders and are excited about the future possibilities to drive sustainable business impact with next-gen technologies.”
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
