DTH
Acterna launches handheld cable modem installation meter
Cable network test and management solutions major Acterna today announced the introduction of the Acterna Digital Service Activation Meter (DSAM), offering the cable modem installer a comprehensive cable services and DOCSIS/EuroDOCSIS measurement package in a single meter.
The DSAM enables cable installers, regardless of skill and experience levels, to increase the speed and efficiency at which they deploy high-speed data services, a company release says.
Using exclusive digital signal processing and integrated DOCSIS/EuroDOCSIS chipset technology, the meter communicates with the network’s cable modem termination system (CMTS) to exercise a cable modem installation from the subscriber’s location. The Acterna DSAM uses the DOCSIS protocol and modulation formats to perform tests in-band and in-service, without the need for a separate test carrier.
The Acterna DSAM also provides a suite of analog and digital tests such as signal level, miniscan, upstream ingress spectrum view and quadrature amplitude modulation (QAM) quality parameters (MER/EVM and pre/post FEC BER). And with the one-button combo autotest feature, even a novice installer can perform all tests in the same way, in the shortest amount of time. The completely new enclosure weighs less than 1.4 kg, but is designed to take the rough handling and environmental elements expected from a field instrument.
“Acterna’s new Digital Service Activation Meter provides cable operators with the tool they need to efficiently meet subscriber demand for high-speed data services,” said Dave Holly, general manager, Cable Networks Division. “With the unique ‘autotest’ function, the difficulties associated with successful installs are eliminated, helping cable operators increase deployment rates and assure market leadership.”
DTH
Prasar Bharati’s WAVES earns Rs 2.9 crore in first year
Platform scales content, users but monetisation gaps limit revenue growth.
MUMBAI: Big waves, small ripples at least for now. When Prasar Bharati launched its OTT platform WAVES at the 55th International Film Festival of India in November 2024, it pitched a bold vision: a homegrown rival to global and domestic streaming giants, blending video, audio, gaming and commerce into a single digital ecosystem. Five months into FY2024–25, however, the platform’s revenue stands at just Rs 2.90 crore, a figure that underscores the gap between ambition and monetisation.
On paper, WAVES looks anything but modest. The platform has ingested 13,608 titles, totalling 9,495 hours of content, with over 13,000 titles already live. It has streamed more than 575 live events from the Mahakumbh Amrit Snan and the 76th Republic Day parade to the Hockey India League, Kabaddi World Cup and Mann Ki Baat while offering 74 live TV channels and 12 radio channels. With over 10 lakh registered users and more than 200 content partners onboarded, the scale resembles that of a fully operational streaming service rather than a pilot project.
The architecture supporting this scale is equally robust. Built under Prasar Bharati’s Central Archives vertical, WAVES runs on a cloud-based infrastructure with DRM, encryption and an integrated analytics dashboard. It includes dedicated units for content ingestion, quality control, publishing, graphics, marketing and billing, and is distributed across platforms such as OTTplay, Tata Play and BSNL. The offering extends beyond video to include audio-on-demand, e-games and even e-commerce via ONDC integration.
Yet, the numbers reveal a core disconnect. Despite its scale, WAVES generated just Rs 2.90 crore in a market where India’s OTT industry crossed Rs 23,000 crore in 2024. A key bottleneck lies in monetisation infrastructure: subscriptions cannot currently be purchased within the app and must be completed via an external website. In a mobile-first country where over 95 per cent of OTT consumption happens on smartphones, this extra step creates friction that most users are unlikely to overcome.
Ironically, content is not the problem, it is the platform’s biggest strength. Prasar Bharati holds one of the world’s richest broadcast archives, including 45,154 hours of digitised Akashvani programming and 35,723 hours from Doordarshan. For WAVES alone, over 3,800 hours of archival content have been made OTT-ready, including classics such as Ramayan and Shaktimaan, alongside rare cultural recordings and historical broadcasts.
There are early signs that this library holds commercial potential. Revenue from archival content licensing rose sharply to Rs 3.38 crore in FY24, up from Rs 67 lakh the previous year. Meanwhile, free digital platforms continue to drive massive reach, the PB Archives Youtube channel clocked 119.78 million views and added 4,02,000 subscribers in FY2024–25, crossing 1.7 million in total, while DD News has over 5.84 million subscribers.
That, however, presents a strategic dilemma. While free distribution builds scale, it also conditions audiences to expect content at zero cost making it harder to transition to paid models. WAVES, designed as a hybrid AVOD-SVOD platform with advertising and subscription layers, is yet to fully crack this balance.
The broader challenge is not technological but strategic. In an ecosystem dominated by platforms offering seamless payments, aggressive pricing and high-budget originals, WAVES is still bridging the gap between being a content repository and a commercially viable product.
For now, the platform reflects both promise and paradox. It has the scale, the content and the infrastructure but until monetisation catches up, WAVES remains less a revenue engine and more a digital showcase of what India’s public broadcaster could become.
