News Broadcasting
ABP News dominates viewership during state assembly election counting.”
Mumbai: ABP News Hindi news channel has achieved an astounding milestone in viewership during the recent state assembly elections held in November 2023. According to the data released by BARC (Broadcast Audience Research Council), ABP News experienced an exceptional surge in viewership during the crucial counting hours on Sunday, 3 December 2023.
The comparative analysis conducted by BARC, comparing the peak hours from 08:00 to 12:00 on Sun 03 Dec 2023 with the preceding four Sundays, revealed an outstanding growth trajectory for ABP News. In the rolled data comparison, ABP News witnessed a staggering 189 per cent increase in viewership during the crucial counting period, highlighting the channel’s dominance in delivering comprehensive and engaging coverage of the state assembly elections results.
Source: BARC, over 15 Individuals, HSM, Sun 03 Dec 2023 vs pre 4 Sundays, 08:00 – 12:00, Rolled data.
Unrolled data viewership trend
Delving deeper into the unrolled data trend, the statistics unveiled an even more remarkable surge. ABP News saw an unprecedented spike, surpassing a tenfold increase in viewership during the peak counting hours of 08:00 – 12:00 on the decisive Sunday of 03 Dec 2023, as compared to the average viewership of the same time frame on the previous four Sundays. (Source: BARC, 15+ Individuals, HSM, 03 Dec 2023, 08:00 – 12:00)
This remarkable surge in viewership not only reflects the audience’s confidence in ABP News but also signifies the channel’s credibility and appeal in delivering timely and informative coverage during critical events. The channel’s dedication to presenting unbiased and credible information ensures that every piece of news contributes to an informed society, influencing opinions with a sense of reliability and trust.
ABP News continues to be at the forefront of responsible journalism, maintaining a strong connection with its audience by providing them with news that matters and empowers them to make informed decisions.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
