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ABP Network expands into casual online gaming with GamesLIVE launch

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Mumbai: ABP Network, a leader in the media industry, proudly announces its entry into the world of casual online gaming with the launch of GamesLIVE, under the flagship of ABP LIVE. This innovative platform offers the ultimate free online gaming experience, featuring a vast library of over 600 HTML5 games. GamesLIVE promises endless fun and entertainment, making high-quality games accessible to everyone, anytime, and anywhere.

GamesLIVE enhances online gaming with its effortless and instant play feature, eliminating the need for downloads and allowing players to jump straight into the action. Whether playing solo or with friends, GamesLIVE caters to all types of gamers with its diverse range of offerings. From thrilling adventures to challenging puzzles, the collection ensures there’s something to suit every taste.

Commenting on the launch, ABP Network CEO Avinash Pandey said, “We are delighted to launch GamesLIVE, our new gaming platform under ABP LIVE, which represents our dedication to expanding into the digital entertainment landscape. Our goal is to provide a seamless and enjoyable gaming experience for our users, both at home and on the go. As we look to the future, we constantly strive to expand our offerings to our stakeholders and provide them with an unparalleled experience. Our reputation as a trusted network is well-established, and we aim to achieve the same level of excellence with this gaming platform.”

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Accessible across desktop, tablet, and mobile devices, GamesLIVE ensures that one’s favourite games are always within reach, whether at home or on the go. With an intuitive interface and a commitment to providing exceptional entertainment, GamesLIVE offers a convenient and enjoyable casual gaming experience for everyone.

ABP Network has long been recognized for delivering high-quality content across various platforms, establishing a reputation for excellence and innovation in the media industry. With the launch of GamesLIVE, the network is taking a bold step into the dynamic world of online gaming. This strategic move not only diversifies ABP Network’s portfolio but also demonstrates its commitment to embracing new technologies and trends in the digital age.

Users can explore the extensive collection of games and experience the ultimate in online gaming through the GamesLIVE website: https://games.abplive.com/.

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For any general inquiries or feedback, players can reach out to GamesLIVE via email at games@abpnetwork.com.

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Gaming

Sony raises PS5 prices for second time in under a year

US disc edition jumps $100 to $649.99 as memory costs surge.

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MUMBAI: Sony just hit the pause button on affordable gaming because when memory prices skyrocket, even the Playstation has to pay the premium. Sony has announced its second price increase for the Playstation 5 range in less than a year, citing pressures in the global economic landscape and a sharp rise in memory component costs driven by AI demand.

In the US, the PS5 disc edition will rise from $549.99 to $649.99, a $100 hike while the digital edition increases to $599.99. The more powerful PS5 Pro will jump $150 to $899.99. The Playstation Portal remote player will also rise by $50 to $249.99. The new prices take effect on 2 April 2026.

Similar increases have been applied in the UK (£90 per model), Europe and Japan. Sony last raised PS5 prices in the US in August 2025.

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“We know that price changes impact our community, and after careful evaluation, we found this was a necessary step to ensure we can continue delivering innovative, high-quality gaming experiences to players worldwide,” Sony said in a blog post.

The hikes come amid an unprecedented surge in memory prices, as manufacturers prioritise supply for AI data centres. Analysts say Sony had likely secured price protections for components that have now expired, forcing the company to protect its hardware margins.

Ampere Analysis research director of games Piers Harding-Rolls told CNBC that further increases from Microsoft and Nintendo would not be surprising, though Nintendo may hesitate to raise the price of its recently launched Switch 2 while establishing the new platform.

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The increases arrive eight months before the highly anticipated release of GTA 6, which is expected to drive strong console sales. However, early reactions online have been a mix of disappointment and resignation, with growing concern that premium gaming is increasingly becoming a hobby for higher-income players.

In a sector already grappling with tariffs, inflation and component shortages, Sony’s move underscores a tough reality: even the most popular consoles are not immune to the rising cost of keeping up with the latest technology.

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