eNews
ABP LIVE achieves 200 mn users across platforms on 2024 election results day
Mumbai: ABP LIVE, a leading digital news platform, set a new benchmark for digital news engagement on vote counting day on 4 June. It achieved a staggering threefold increase from its previous highest concurrent user count, reaching a record-breaking 50 lakh concurrent users across ABP LIVE platforms.
ABP Network reached a remarkable 200 million users across its websites, apps, connected TV, YouTube, and Social Media channels on the 2024 election results day. This figure represents unduplicated users, showcasing the platform’s extensive reach.
Speaking on this achievement, ABP Network CEO Avinash Pandey said: “ABP LIVE’s exceptional performance on election day underscores its position as a leading force in Indian digital news. Our commitment to in-depth coverage, innovative formats, and a strong regional presence has resonated with a massive audience, making ABP LIVE the go-to destination for election news in India.”
ABP LIVE also secured the top spot on various social media and video streaming platforms. The network emerged victorious on Facebook, securing the number one position in both Marathi and Bengali platforms in terms of user interactions on 4 June (Source: Crowdtangle). Additionally, ABP Network’s regional channels dominated the YouTube leaderboard across Marathi, Bengali, and Gujarati on 4 June, achieving the number one position in live concurrent views for each respective language (Source: Data Beings).
Furthermore, the ABP LIVE official app secured a coveted spot among the top recommended apps on the Google Play Store (news genre) during the crucial exit poll and counting day period (Source: Google Play Store | 1-4 June 2024).
ABP LIVE’s innovative approach was also evident with its “ABP Election Centre Metaverse”. This virtual experience centre recorded a remarkable 50 lakh interactions on the counting day, showcasing the audience’s enthusiasm for this novel election coverage format. (Source: Google Analytics, AWS Servers).
ABP LIVE’s latest launch – Car Play App – also observed over 100,000 seconds of LIVE TV & Podcast plays during the final stage of exit poll and results day combined, ensuring no one misses out on any updates even while driving.
This monumental achievement on the counting day marks a significant milestone for ABP LIVE, solidifying its status as a trailblazer in digital news, especially when it comes to election coverage. With unparalleled engagement and a record-breaking user base, ABP LIVE has demonstrated its unwavering commitment to delivering comprehensive, innovative, and regionally relevant coverage. As it continues to set new standards in the digital news landscape, ABP LIVE remains dedicated to providing its vast audience with reliable and engaging news content. This landmark success is a testament to the platform’s excellence and its pivotal role in shaping the future of news consumption in India.
eNews
Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
