iWorld
24i acquires Vigour to boost growth in OTT multiscreen solutions
MUMBAI: Streaming applications developer 24i Media (24i) has acquired Vigour, a leading multiscreen video platform provider. The acquisition further enhances 24i’s leadership position globally and accelerates its innovation and growth, with its technology platform at the heart of its ambitions.
According to release issued by 24i, the Dutch video technology providers have joined forces to build a partnership within the global market that will develop foundational multiscreen solutions to meet the evolving needs of today’s digital subscribers. “With the acquisition of Vigour, 24i executes on its vision to drive innovation for video application technology, grow its international market share and build the most talented team in the industry,” the release stated. For Vigour, the acquisition provides an opportunity to expand the reach of its unique multiscreen vision across a much larger network, within an environment that provides the optimal operational conditions for the execution of a shared vision.
“Reaching consumers regardless of the devices they use is crucial in securing their long-term business. The more devices they use, the more hours of content they will consume, and the more value they will gain from their subscription. In pursuit of these goals, the rate of innovation has accelerated considerably over the last few years,” said Martijn Van Horssen, CEO at 24i Media. “Our acquisition of Vigour strengthens our ability to lead this innovation curve and provide attractive, cutting edge applications that empower our customers to deliver immersive experiences for their subscribers across any device.”
24i’s module-based technology framework allows broadcasters, operators and media companies to create and launch personalised streaming services on all screens, tailored to their needs.
“This is a tremendous step forward for 24i and our growth as a company. Bringing together our two companies ties directly to 24i’s strategy to deliver valuable outcomes to our customers and to extend our leadership in the rapidly expanding market for personalised cloud TV and video app technology. Together, our strong engineering talent, leading technology and deep video app expertise will unlock incredible innovation, choice and value for customers around the world,” Van Horssen added.
For 24i, the acquisition will enable the creation of an integrated set of flexible products for creating cross-screen, personalised internet TV applications, better positioning 24i to help companies rapidly develop OTT business models and capture new revenue streams in the high-growth and fast-evolving market.
“At Vigour we have always worked from vision and content,” said Ramon Duivenvoorden, CEO at Vigour Duivenvoorden. “We are enormously driven by innovation to push the boundaries in the way we deal with technology and media in our daily lives. The acquisition by 24i offers us the opportunity to pursue this shared vision together with much more power, resources and scope.”
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Flipkart rolls out 105 per cent bonus for 20,000 employees
Strong FY25 performance drives payouts even as layoffs and shifts unfold.
MUMBAI: In a year where belts were tightened and rewards loosened, Flipkart seems to be playing both offence and defence trimming roles on one hand while handing out a generous 105 per cent bonus on the other. The Walmart owned e commerce major has rolled out a 105 per cent bonus payout for 2025, covering nearly 20,000 employees, signalling a year of steady operational momentum even as the company navigates restructuring pressures. The payout, communicated internally by chief human resources officer Seema Nair, is tied to performance across key metrics including growth, operational efficiency, financial outcomes and people indicators, a combination that suggests the company is inching closer to its long stated goal of sustainable profitability.
Employees at SD level and below are set to receive their bonuses in March, while payouts for senior leadership, including vice presidents and senior vice presidents, will follow after the close of the performance cycle. The elevated 105 per cent multiplier stands out in a sector where cautious payouts have increasingly become the norm, pointing to what appears to be a relatively strong internal scorecard for FY25.
Yet, the announcement arrives with a noticeable contrast. Earlier this year, Flipkart reduced its workforce by around 300 roles as part of its annual performance review process. While officially framed as performance driven, the juxtaposition of layoffs alongside above target bonuses reflects a more nuanced balancing act, one that prioritises cost discipline while continuing to reward and retain high performing talent.
This dual approach is becoming increasingly common across the technology and e commerce landscape, where companies are navigating an uneven hiring environment while under pressure to deliver profitability. Rewarding top contributors, even amid selective workforce reductions, allows firms to maintain morale and retain critical talent without losing sight of financial prudence.
At the same time, Flipkart is also undergoing leadership shifts that hint at a broader strategic recalibration. Nishant Verman has been appointed senior vice president for corporate development and partnerships, while group chief financial officer Sriram Venkataraman is set to step down. Ravi Iyer will take on expanded responsibilities within the finance function, marking a reshuffle at the top as the company gears up for its next phase.
These changes come amid reports that Flipkart is planning to shift its holding structure back to India, a move widely interpreted as groundwork for a potential public listing. While timelines remain fluid, the combination of stronger financial discipline, leadership restructuring and employee incentivisation suggests a company preparing itself for greater scrutiny and scale.
For employees, the 105 per cent payout offers a welcome boost in what has otherwise been a period of adjustment. For Flipkart, it is a signal that even as it cuts where necessary, it is willing to spend where it counts. In the high stakes game of growth versus profitability, the company appears to be hedging its bets carefully, rewarding performance while reshaping itself for what could be its most defining chapter yet.
