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2002 MTV awards get highest viewership in show’s history

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MUMBAI: “The 2002 MTV Video Music Awards,” telecast live from New York City’s Radio City Music Hall on 29 August (not in India though), was the most watched in the show’s history, averaging more than 11.9 million viewers in the US.

The highlight of the 19th edition of the VMAs was rapper Eminem walking away with four awards (as well as almost getting into a fistfight) and must have left all the show’s many teen-oriented advertisers laughing all the way to the bank.

According to the Nielsen ratings, it had an 8.3 household rating and an 11.1 rating in the 12-34 demographic, up 5 per cent from last year.

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The VMA show also out-delivered all broadcast networks in prime time, and is the highest-rated and most-watched basic-cable program for the year to date among households and 12 to 34-year-olds.

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Awards

Ajay Kakar to chair jury for ad:tech Honours Awards 2026

Industry leaders join jury as nominations surge for marketing tech awards

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NEW DELHI: The ad:tech Honours Awards 2026 are gearing up for a bigger second edition, with Ajay Kakar, head of corporate branding at Adani Group, set to chair the jury for India’s technology-focused marketing awards.

Organised in partnership with the International Advertising Association India Chapter, the awards celebrate the growing influence of technology in shaping modern advertising and marketing outcomes. This year’s edition has drawn a strong response from across the industry, signalling rising momentum around innovation in marketing technology.

The organisers say the nominations reflect a wide range of ideas and approaches, highlighting how brands and agencies are increasingly leaning on platforms, tools and data to sharpen their campaigns and connect with audiences more effectively.

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Leading the evaluation process, Kakar will head a jury made up of senior leaders from across brands, agencies and technology platforms.

The jury panel includes Amaresh Godbole, CEO, digital technology business at Publicis Groupe; Bishwajeet S, head of marketing and PR at Volkswagen India; Carol Goyal, executive director at Rediffusion and CEO of Aesthetic Intelligence Lab; Kushal Sanghvi, director at Komerz; Lara Balsara, executive director at Madison World; Rana Barua, group CEO India, sea and North Asia; Deepak Oram, senior vice president growth marketing and martech; and Priyanka Khaneja Gandhi, head of marketing and creative solutions at Amazon Ads India.

The ad:tech Honours Awards aim to recognise not just creative campaigns but the smart use of technology that delivers measurable impact and business results. Categories this year reflect the rapidly evolving digital landscape, covering areas such as artificial intelligence, data-driven marketing, content ecosystems, automation, martech and adtech integration, and commerce-led marketing.

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The winners will be announced on 17 March 2026 at the Yashobhoomi Convention Centre in New Delhi during ad:tech New Delhi 2026. The event is expected to bring together leaders from brands, agencies, platforms, creators and technology partners for an evening celebrating the ideas and innovations shaping the future of marketing.iconductor industries.

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