Connect with us

iWorld

100 mn hrs of YouTube viewed on TV: Google CEO Sundar Pichai

Published

on

MUMBAI: In the era where consumption is increasing on mobile devices, YouTube is all set to create a new record. In the third quarter earnings call, Google’s parent company Alphabet announced that Youtube’s viewership within living rooms on TV sets is up to 100 million hours per day, with a 70 per cent increase over the previous year. Alphabet also mentioned how YouTube is a major revenue builder for it.

Google CEO Sundar Pichai talked about the growth and future perspective of YouTube. He said, “Youtube continues to see phenomenal growth” with over 1.5 billion users globally.

Pichai said that an average user spends 60 minutes at least a day on YouTube on mobile devices. YouTube isn’t just restricted to desktops and smartphones but has also extended to the TV either via the interne ot through devices like set-top boxes or gaming consoles.

Advertisement

YouTube had previously said that majority of its viewing takes place on mobile devices. Earlier this year, YouTube said people were watching a billion hours of its videos per day. According to the facts and figures issued on July 2017 in Fortunelords, the total number of people who use YouTube is 1.3 billion. In an average month, 8 out of 10 18-49 year-olds watch YouTube. By 2025, half of the viewers under 32 will not subscribe to a pay-TV service. 6 out of 10 people prefer online video platforms to live TV. The total number of hours of video watched on YouTube each month is 3.25 billion.

Pichai also announced the future plans for YouTube with the company focusing on increasing its subscription-based monetised models. YouTube Red, the company’s first subscription service, would release over 40 original shows through the service this year.

Stats for YouTube TV which broadcasts live from over 40 networks was also mentioned. YouTube TV now covers two-thirds of US households and is available in 50 metro areas.

Advertisement

Seems like the remote controlled device has finally made sense to the digital-loving audience.

Also Read:

YouTube watch time grew 400% y-o-y, 80% on mobile

Advertisement

Regional news’ online viewership is billion-plus every month: Vidooly

Google takes down 1.7 bn. ads for violating policies

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

iWorld

Why Peaky Blinders is one of television’s biggest hits that still deserves more attention

Six seasons, multiple awards and the release of Peaky Blinders: The Immortal Man bring the Shelby saga back into the spotlight

Published

on

In the crowded universe of streaming content, only a handful of shows manage to leave a lasting cultural footprint. Peaky Blinders is overwhelmingly considered one of the biggest global hits of the past decade. Yet many viewers still haven’t fully explored the dark, gripping world of the Shelby family.

Originally produced for the UK’s BBC and later finding a massive global audience through Netflix, the series quietly grew from a British period drama into a worldwide streaming phenomenon.

Created by Steven Knight, the show follows the rise of the Shelby crime family in post-First World War Birmingham. What begins as a gritty street-gang story gradually expands into a sweeping narrative about ambition, politics, power and survival.

At the centre of the saga is Thomas Shelby, portrayed with extraordinary depth by Cillian Murphy. The casting of Murphy is widely regarded as perfect for the role. With piercing eyes, restrained dialogue and an almost hypnotic screen presence, he transforms Shelby into one of the most unforgettable characters in modern screen storytelling.

Advertisement

Murphy’s brilliance lies in his restraint. He rarely shouts or performs theatrically. Instead, a quiet stare, a calculated pause or a subtle shift in expression conveys the emotional storms within the character. Beneath the ruthless gang leader is a war veteran carrying trauma, guilt and loneliness. Murphy captures this complexity with remarkable precision, making Thomas Shelby both terrifying and deeply human.

Beyond its central performance, Peaky Blinders stands out for its unfiltered portrayal of reality. The show does not romanticise crime. Instead, it exposes the harsh social conditions of early 20th-century Britain, from poverty and class struggle to political extremism and the psychological scars left by war.

The series also presents powerful female characters who hold their own within the Shelby empire. Polly Gray, played by Helen McCrory, is the strategic backbone of the family and one of the most formidable figures in the story. Women in the series shape decisions, influence power structures and challenge the rigid social norms of the time.

Across six seasons, the narrative grows dramatically in scale. What begins in the smoky streets of Birmingham evolves into a story involving political conspiracies, fascism and international criminal networks.

Advertisement

The series has also earned significant critical acclaim. It won the BAFTA Television Award for Best Drama Series in 2018 and multiple National Television Awards for Best Drama, cementing its reputation as one of Britain’s most celebrated modern shows.

Another defining feature of the series is its iconic music. The show’s opening theme, Red Right Hand by Nick Cave and the Bad Seeds, became instantly recognisable and widely associated with the Shelby universe. Combined with a powerful soundtrack featuring artists such as Arctic Monkeys and Radiohead, the music helped shape the show’s dark, stylish identity and became hugely popular among fans.

And the Shelby story is not over yet.

In fact, its legacy is unfolding right now. The long-awaited feature-length continuation, Peaky Blinders: The Immortal Man, was released on March 6, 2026, bringing the Shelby universe from streaming screens to cinemas and giving fans a new chapter in the saga.

Advertisement

For viewers who have not yet stepped into this world, the timing could not be better.

Six gripping seasons are ready to binge on Netflix. A new film has just arrived in theatres. And at the heart of it all stands one of the most magnetic performances in modern drama by Cillian Murphy.

So if Peaky Blinders has been sitting on your watchlist for years, this weekend is your moment.

So, by order of the Peaky fookin’ Blinders, consider this your cue to finally step into the ruthless world of Thomas Shelby. Pour yourself a drink, clear your schedule and press the play button. Because when the Peaky Blinders give an order, you listen

Advertisement
Continue Reading

Advertisement News18
Advertisement All three Media
Advertisement Whtasapp
Advertisement Year Enders

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 10 seconds

×