MAM
Yahoo India gets a new MD in Gurmit Singh
MUMBAI: There’s a top level change in the Yahoo India management. Gurmit Singh has been appointed as the Managing Director for Yahoo India. As MD, Singh will oversee Yahoo’s business in India and will be responsible for its growth in the country. He will report to Yahoo VP & Head of India and South East Asia Yvonne Chang.
With over 20 years of experience, Gurmit brings with him a deep understanding of the media and entertainment industry in India. Prior to joining Yahoo, Singh was the CEO of Forbes India at Network 18.
Chang said, “Gurmit comes to Yahoo with a strong track record of delivering growth. His understanding of users and advertisers will be a great asset for Yahoo as we bring a number of product innovations to India. Yahoo is a loved brand in India, and we are very happy to have a leader of Gurmit’s caliber leading the team.”
Gurmit Singh, who took up his new role at Yahoo today, said “An Internet industry pioneer, Yahoo is now at a very exciting point in its journey. It truly reflects the energy and spirit of the world’s largest startup. Working together with an extraordinary team in India and colleagues across the world, I am looking forward to unlocking the full potential of Yahoo products and services in India.”
During his career Gurmit has held leadership roles across Consumer Products, Music & Entertainment and Media sectors, working for companies such as Sony Music, Hindustan Times, India Today Group, Rajshri Media, Marico Industries and most recently at Network 18.
Gurmit received his Masters in Business Administration from the Faculty of Management Studies (FMS) at the University of Delhi. He is also a University Gold Medalist in Mechanical (Production) Engineering from Osmania University, Hyderabad.
Brands
Raj Cooling Systems launches Agreyas appliances brand
Emraan Hashmi named brand ambassador for consumer appliance push.
MUMBAI: A company known for cooling solutions is now heating up its ambitions in the home appliances market. Raj Cooling Systems Pvt. Ltd. has launched a new consumer appliances brand, Agreyas, marking its entry into India’s rapidly expanding home appliances sector valued at more than Rs 1.5 lakh crore. The move represents a strategic diversification for the company, which has traditionally focused on cooling solutions for residential, commercial and industrial applications. Through Agreyas, the firm plans to tap into growing consumer demand for energy efficient and technology driven household appliances.
To build brand visibility, Agreyas has appointed Emraan Hashmi as its brand ambassador. The campaign has been developed under the banner of Zoommantra Productions, with actor and filmmaker Rohit Roy contributing to the creative direction.
The brand’s initial portfolio will include mid premium air conditioners, washing machines, geysers and other white goods designed to cater to modern Indian households seeking efficient and reliable appliances.
Raj Cooling Systems, founder and chairman Kalpesh Ramoliya said the launch aligns with the company’s broader expansion plans.
“The launch of Agreyas is in line with our vision to build a strong presence in India’s consumer electronics and home appliances market. The brand has been developed as a standalone identity to meet the evolving needs of Indian consumers,” he said.
Hashmi said the collaboration comes at a time when Indian buyers are increasingly looking for innovative and functional home solutions.
“I’m looking forward to working with Agreyas at a time when consumers are seeking more innovative and efficient home products. The brand reflects changing consumer behaviour around functionality, innovation and ease of use,” he said.
Raj Cooling Systems plans to invest around 10 million dollars in developing the brand, with an additional 5 million dollars earmarked over the next three to five years for product development and distribution expansion.
Agreyas will follow a multi channel distribution approach, selling through online platforms, retail outlets and dealer networks aimed at both urban and semi urban markets across India.
With the launch, the company is positioning Agreyas as a standalone consumer facing brand while continuing to leverage its existing manufacturing, engineering and research capabilities built through its core cooling solutions business.
