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WTL 2025: EaseMyTrip becomes official travel partner
NEW DELHI: EaseMyTrip has been appointed the official travel partner for the India debut of the World Tennis League (WTL), which will run from 17–20 December at the SM Krishna Tennis Stadium in Bengaluru. The league, held earlier in the UAE, enters its fourth season with its first staging in India.
Under the partnership, EaseMyTrip will manage end-to-end travel and logistics for players, teams and officials. The 2025 edition features a strong line-up including Daniil Medvedev, Nick Kyrgios, Paula Badosa, Denis Shapovalov, Gaël Monfils, Elina Svitolina and India’s leading names such as Rohan Bopanna, Sumit Nagal, Ankita Raina and Yuki Bhambri.
EaseMyTrip founder and CMD Nishant Pitti, said the tie-up marked “a landmark moment for India’s sporting ecosystem”, adding that the company aims to deliver smooth, high-quality travel support for international athletes.
WTL co-founder Hemali Sharma, said partnering with EaseMyTrip strengthened the league’s promise of delivering “a global-standard event” with meticulous travel operations.
The World Tennis League blends elite competition with entertainment-led programming and aims to boost India’s growing interest in global tennis as it enters a new market.
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Myntra revives ‘Fashion ki Adalat’ to put social judgments on trial for International Women’s Day
Courtroom satire stars Lisa Ray and Archana Puran Singh
NATIONAL: Ahead of International Women’s Day, fashion e-commerce platform Myntra has revived its social campaign Fashion ki Adalat, expanding the idea of societal judgment beyond clothing choices.
The latest instalment of the campaign features actor and model Lisa Ray in a satirical courtroom drama that puts everyday scrutiny of women’s choices on trial. Veteran actor Archana Puran Singh reprises her role as the presiding judge, delivering the verdict in a humorous yet pointed narrative.
Set inside a stylised courtroom, the campaign frames the case as “Society vs Her Choices,” turning familiar criticisms into formal accusations. Through humour and satire, the film examines how women’s decisions, ranging from fashion and career to marriage and identity, are frequently judged across different stages of life.
The narrative traces three phases of Lisa Ray’s life. At 18, her independence is framed as defiance. Later, after marriage, her decision not to change her surname is questioned. In midlife, her ambition and bold self-expression are again scrutinised. Each moment is met with sharp retorts that challenge social expectations and reinforce the campaign’s central message: personal expression should not be subject to public approval.
With Fashion ki Adalat 2.0, Myntra is attempting to broaden last year’s conversation from defending individual fashion choices to questioning the impulse to judge them altogether.
“Self-expression is often met with unsolicited scrutiny,” said Myntra head of social media marketing and creator ecosystem Monalisa Panda. “Through this campaign we wanted to spotlight that reality and celebrate individuality across life stages.”
Created and produced by Ideaz Farm, the film was directed by Yash Danak, with creative direction by Katya Mohan and Rishi P Ekta Taak and Prasanna Shetty served as producers, while P Kalyani Sunil handled cinematography.
The campaign forms part of Myntra’s wider push to position fashion and beauty as tools of personal identity and self-expression for younger consumers across India.
