Brands
Wellness Gets a Rakul Boost as Nuvana Welcomes Star Investors
MUMBAI: When wellness meets star power, the result is a partnership that feels as sharp as science and as relatable as everyday health. Nuvana Wellness Clinic, India’s leading integrative, regenerative, and science-led wellness centre has onboarded actor-entrepreneurs Rakul Preet Singh and Jackky Bhagnani as strategic investors, marking a milestone moment for the fast-growing brand.
But this is no celebrity vanity project. The duo were Nuvana clients long before they became investors, grounding their involvement in personal experience rather than photo-ops. And that, Rakul says, made all the difference. “Jackky and I have always been passionate about wellness. What connected us to Nuvana was how personal and doctor-led their approach is. They truly take time to understand you and your body before suggesting anything. It’s mindful, science-backed, and focused on long-term wellbeing not quick fixes.”
Jackky echoed the sentiment, emphasising trust over trend. “We were clients long before becoming investors, and that created a deep sense of belief. Any association we make carries responsibility. We hope our experience helps build a community that values authentic, science-backed wellness.” Their involvement folds together rigorous clinical practice and cultural influence, helping Nuvana shift India’s wellness narrative from reactive care to long-term optimisation.
With the investment, Nuvana is gearing up for an ambitious next phase: expanding research capabilities, scaling regenerative therapies, deepening data-led personalisation, and opening new centres that integrate diagnostics, therapeutics, and recovery into one seamless ecosystem. In a market crowded with fragmented information, the brand aims to simplify choices and make credible, evidence-backed wellness more accessible.
Dr Rohan, leading Nuvana’s medical vision, highlighted the significance of the partnership. “Their support enables us to expand responsibly new centres, new treatment pathways, and a more integrated ecosystem. This investment isn’t just capital; it’s momentum for innovation India hasn’t seen in the wellness space yet.”
Rakul and Jackky bring a sharp consumer lens to Nuvana’s strategic future, helping the clinic articulate its offering more clearly and shape solutions that fit effortlessly into modern lifestyles. At its core, Nuvana’s mission remains unchanged: to help Indians shift from crisis-driven health decisions to everyday, preventive, science-backed care.
Echoing this future, Dr Rohan added, “My vision is for Nuvana to become the place people trust to tell them what’s real, what’s safe, and what works helping India move towards a more informed, empowered, Medicine 3.0 way of living.”
As Nuvana steps into its next chapter, the message is clear: wellness isn’t a trend, it’s a practice and with the right science, guidance, and consistency, it can become a way of life.
Brands
Charlotte Tilbury opens first flagship store in India
Luxury beauty brand bets on immersive retail as India expansion gathers pace
NEW DELHI: Charlotte Tilbury has opened its first flagship Beauty Wonderland in India, planting a high-glamour marker in New Delhi as global beauty brands double down on the country’s fast-growing premium market.
Located at Nexus Select Citywalk in Saket, the store is operated end-to-end by Nykaa, deepening a partnership that began with the brand’s digital launch in India in 2020 and has since scaled across retail, marketing and distribution. The opening signals a shift from marketplace presence to standalone brand environments as companies chase long-term equity and consumer loyalty.
The launch was marked by an event on April 9 featuring actor Sobhita Dhulipala, the brand’s first beauty muse in India, underscoring Charlotte Tilbury’s growing cultural push in the market.
“Darlings, I am so excited to open my first-ever flagship Beauty Wonderland in India, in its vibrant and iconic capital, New Delhi,” said Charlotte Tilbury. “This is such a magical milestone for the brand as we continue to grow in one of the world’s most dynamic and exciting beauty markets.”
Tilbury highlighted the brand’s connection with Indian consumers. “India has always been a place of incredible beauty, celebration and transformation. I have been so inspired by the artistry, creativity and passion of our community here. They are true beauty connoisseurs that appreciate next-generation formulas,” she said.
The store is designed as an immersive retail experience, blending the brand’s Art Deco and old Hollywood aesthetic with local cues. A bespoke Royal Indian Arch anchors the space, alongside personalised makeup services tailored to Indian trends and occasions. A dedicated bridal looks wall nods to the country’s strong wedding-led beauty market, while interactive elements such as the Pillow Talk photowall and in-store masterclasses aim to drive engagement.
For the first time in India, the full Charlotte Tilbury portfolio is available under one roof, spanning makeup, skincare and fragrance, including the Fragrance Collection of Emotions and bestsellers such as Magic Cream, Airbrush Flawless Blur Concealer and Pillow Talk products.
Nykaa, which operates 57 doors for the brand alongside its app and website, will now lead end-to-end management of Charlotte Tilbury’s exclusive boutiques in India, covering retail operations, staffing, supply chain, marketing and omnichannel integration.
“Charlotte Tilbury has been one of our most successful and strategic global partnerships,” said Anchit Nayar, executive director and chief executive officer, Nykaa Beauty. “The launch of the first exclusive boutique, fully operated by Nykaa, is a natural next step and reflects our shared long-term commitment to building the brand in India.”
Nykaa’s broader beauty playbook, built on digital-first entry followed by omnichannel scale, now reaches over 42 million consumers and has become a template for global brands entering India. The retailer currently serves 52 million customers through its platforms and runs 276 offline beauty destinations, reinforcing its position as a gateway for international labels.
Charlotte Tilbury, founded in 2013, now operates in over 50 markets with more than 3,000 employees and 500 products across categories, with over 3,000 distribution points globally.
A second standalone store is slated to open at Mall of India in Noida in May 2026, signalling an aggressive retail push.
In a market where beauty is fast turning from aspiration to everyday indulgence, Charlotte Tilbury is not just selling products. It is building theatre, and betting that Indian consumers are ready to buy into the spectacle.
