MAM
Weekend Unwind with: Tanya Swetta CEO & co-founder of Id8 Media solutions
Mumbai : In this week’s edition of informal Q&As with industry execs through IndianTelevision.com’s Weekend Unwind series, we have Id8 Media solutions CEO & co-founder Tanya Swetta sharing her musings and nuggets on work and life.
With a passion for managing brands and the drive to deliver the best branding experiences in the industry, Tanya chalked id8 media solutions into reality in 2001. The groundwork for going global was laid on the East Coast of the US in 2018. Today, the agency is a full-service integrated marketing solution with a brick-and-mortar office headquartered in Mumbai and the first global office in New York. Having launched their agency in The Big Apple, Tanya also won the Indian Achievers’ Award for CEO of the Year recently. ‘Innovative’ & ‘unflappable’ is how she describes herself, even as she believes that there are no shortcuts to success.
So here goes…
A book you are currently reading/plan to read
I am currently listening to this amazing podcast “The power of your subconscious mind” by Weird Humming Bird on Spotify- it’s life-changing! Another book I just finished was the autobiography of Rafael Nadal. I am looking forward to reading about the life of Elon Musk
Your fitness mantra, especially during the pandemic
My fitness mantra has always been – a healthy body is a healthy mind. During the pandemic, especially the lockdown, I decided to put my focus back on yoga and meditation, with a strong focus on building core strength. Usually, my exercise routine consists of a mix of yoga, swimming, walking and meditation
Your comfort food is
Always chocolate! (Everything in moderation of course)
When the chips are down a quote/philosophy that keeps you going
Remember always: Life has its shares of ups and downs, it’s cyclical and always moving. My mantras are
1. Consistency is key
2. Practice makes perfect
3. There is always a light at the end of the tunnel
4. Just do it!
5. What doesn’t kill you makes you stronger
Your guilty pleasure
A luxurious completely pampering spa treatment
When was the last time you tried something new?
Recently, tried my hand at the sport of skiing, it was exhilarating and amazing
A life lesson you learnt the hard way
Never burn bridges
What gets you excited about life?
The beauty of our planet earth, accomplishments and achievements, inspirational stories of real-life heroes and so on
What’s on top of your bucket list?
A visit to Hawaii
If you could give one piece of advice to your younger self, what would it be?
Be wise, do not give out your trade secrets, always know that there is someone right behind you waiting to take your spot, so be bang on always
One thing you would most like to change about the world
How we as human beings treat our fellow living creatures and plants
An activity that keeps you motivated / charged during tough times –
Listening to and reading inspirational stories, exercising, spending time with my family and my gal pals
What lifts your spirits when life gets you down?
My two daughters and my husband- my soul mate
Your go-to stress buster
The movie “Zindagi na milegi dobara”
Your Mantra for life
Be kind
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
