MAM
WebEngage elevates Ankur Gattani to chief growth officer
Mumbai: WebEngage, a full stack retention operating system, today announced the elevation of Ankur Gattani to chief growth officer. Gattani, who has been heading the marketing function for the B2B SaaS leader, will now also take charge of customer growth and success functions in this newly constituted role, to help the company with readiness for its next growth phase.
WebEngage co-founder & CEO Avlesh Singh said, “As we gear up to enter our next phase of growth, consolidation of leadership will help us leverage emerging opportunities across the spectrum. Ankur’s insights on customer needs, his experience and his unique approach have made an invaluable contribution to streamlining WebEngage’s marketing efforts. We are proud to have him take charge of our Customer Success function as well. Ankur will additionally be instrumental in building our account management and growth consulting practices, while also overlooking Onboarding and Customer Support. I am confident that in the coming months, he will become a guiding light and a force to be reckoned with for our team as well as our customers.”
India Quotient founding partner Anand Lunia an early investor in WebEngage, said, “Having known Ankur from his previous entrepreneurial pursuits, I was confident that it was just a matter of time that he would become a core member of the WebEngage juggernaut.”
WebEngage chief growth officer Ankur Gattani said, “It’s always Day 01 of learning new things here at WebEngage and I am super excited to embark on this new charter. As we enter this new era of growth for WebEngage, my focus will remain to continuously improve customer experience and drive growth for our customers.”
An IIT Bombay and IIM Calcutta graduate, Ankur joined WebEngage in 2021 to streamline the marketing function of the organisation. Under his leadership, while the business has grown immeasurably, WebEngage’s marketing practice has also strengthened multifold. He has also institutionalised several initiatives of the Marketing function such as its flagship education initiative EngageMint, and State of Retention Marketing Podcasts. He has taken charge of the entire growth marketing function at WebEngage to sharpen its positioning as a thought leader in retention marketing and a champion for building enduring businesses.
AD Agencies
WPP and Ogilvy top the global charts as India joins the creative elite: Warc rankings
A record five-year streak for Ogilvy while India secures a top five global spot
MUMBAI: The global advertising world has a familiar king, but a new powerhouse is gatecrashing the palace. In the latest Warc Creative 100 rankings, the industry’s definitive audit of excellence, WPP has once again been crowned the top holding company. Not to be outdone, its crown jewel, Ogilvy, has secured the top network spot for a staggering fifth consecutive year.
It is a “five-peat” that proves Ogilvy’s creative engine is not just running but purring. While many networks rely on one or two superstar offices to carry the load, Ogilvy’s dominance is a team effort across the globe. Hot on their heels is sister agency VML, which took the silver medal for networks, ensuring a WPP clean sweep at the very top of the podium.
The biggest noise, however, is coming from the East. India has officially vaulted into the top five most creative nations on Earth. Once viewed primarily as a back-office for production, the country is now a front-row leader in imagination. Driven by the brilliance of agencies like Ogilvy Mumbai and Leo Burnett India, the nation is proving that its work does more than just look good on a trophy shelf. In a market where every rupee must work twice as hard, Indian campaigns are blending high-concept artistry with ruthless commercial effectiveness.
The individual accolades saw Heineken toast to success as the top brand, finally knocking Apple off its perch. Unilever remains the world’s most awarded advertiser, proving that big business can still have a big heart through its work for Dove and Vaseline.
The title of the world’s most creative campaign went to Publicis Conseil Paris for their AXA “Three Words” initiative. By subtly adding “and domestic violence” to insurance policies to provide immediate relocation cover, the agency proved that the best advertising doesn’t just sell a service, it provides one.
The 2026 rankings also signal a shift in the industry’s DNA. The era of boring business-to-business marketing is dead, with B2B campaigns cracking the top ten for the first time. Meanwhile, artificial intelligence has moved past the gimmick stage. The winners this year used tech not for the sake of a trend, but to drive genuine human emotion.
Whether it is Paris providing a safety net for the vulnerable or India redefining the global creative order, the message from this year’s Warc rankings is clear. The best work in the world is no longer just about catching the eye, it is about changing the world.
