MAM
Vivek Bhargava moves on from Dentsu Performance Group
Mumbai: Dentsu Performance Group, head, Vivek Bhargava has announced his exit from the organisation. In his next move, Bhargava sets his focus on ProfitWheel, a SaaS startup that he co-founded last year.
ProfitWheel is a product company that will focus on creating a customer data-led marketing intelligence platform for the new direct-to-consumer world.
“ProfitWheel has been active in stealth mode for the last one year. Now, it was finally time to bring it to the fore and get the wheels rolling,” said ProfitWheel, co-founder, Vivek Bhargava. “With ProfitWheel, we are attempting to connect ad tech with mar-tech to make both efficient. Our eventual goal is to make the advertising and marketing expenses a part of the balance sheet where it becomes the cost of sales rather than an expense. It’s a game-changing model for the startup ecosystem,” he added.
Bhargava began his entrepreneurial journey in 1997 when he founded Communicate 2. The company joined hands with iProspect India, a digital marketing agency, from Dentsu international in 2012 with Bhargava leading the new entity – iProspect Communicate 2 – as founder and MD.
The company was rebranded as iProspect India at the end of 2015 with Bhargava as CEO until 2016, the year he was named the CEO of DAN Performance Group. In this role, he oversaw all of Dentsu’s digital performance agencies.
MAM
PwC India announces leadership change in Deals practice
Shashank Jain steps down as co-leader after nearly three decades with the firm.
MUMBAI: When one dealmaker steps off the pitch, another is ready to take the baton because in the fast-moving world of transactions, the game never really stops. PwC India has announced a leadership transition in its Deals practice, with Shashank Jain stepping down from his role as co-leader to pursue an opportunity in the industry. The practice will continue to be led by Mohit Chopra, ensuring continuity and sustained growth momentum.
PwC India partner and leader for advisory dinesh Arora paid tribute to Jain’s contributions. “We deeply appreciate the significant contributions made by Shashank over close to three decades he has spent with PwC, particularly his defining role in shaping and strengthening our Transaction Services practice in India,” he said. Arora highlighted Jain’s support for clients through some of the most complex and significant transactions in the Indian market, noting his deep technical expertise, sound judgment and nuanced understanding of the evolving M&A landscape.
The Deals practice remains a key growth driver for PwC India, and the firm expects continued expansion under Mohit Chopra’s leadership. He will continue to guide clients through complex transactions and transformational business moments, building on the strong foundation established over the years.
Reflecting on his journey, Shashank Jain said, “I have had an exceptional journey at PwC. I owe my growth and learning to the nurturing environment and leadership development that PwC provided.” He added that he had been working closely with Mohit and the larger team to ensure a smooth transition and expressed confidence that Chopra would take the Deals practice to newer heights.
From intern to respected deals leader, Shashank Jain has clearly closed many successful transactions and now, it seems, he’s ready to strike a new deal of his own.
