MAM
Vdopia appoints Ajay Prakash Mishra as APAC director- operations
NEW DELHI: Vdopia, an online and mobile video and media platform has appointed Ajay Prakash Mishra as APAC director -operations.
As part of Vdopia’s rapid and continued strategic global growth, the company introduced the Global Operations and Media Hub in Gurgaon and infused new talent in local and global teams. Strengthening the leadership ranks further is Mishra, who brings with him 10 years of experience in operations, business analysis and client servicing.
At Vdopia, Mishra will be focusing on the company’s operations leading its current, high-touch operations model. He will be responsible for quantitative and qualitative analysis to support APAC’s campaign portfolio, shape strategy and identify solutions to business and operational challenges.
Previously Mishra was with xAd, a location-based mobile ad platform where he was director- emerging markets and was overseeing Ad-Ops and corporate-development related activities.
“Ajay is a dynamic leader who brings strategic thinking and maturity, combined with a roll-up-your-sleeves approach to run our operations. He will help Vdopia build on the momentum we’ve been gaining in the last few years,” said Vdopia VP-APAC Preetesh Chouhan.
Excited about working within the Vdopia team, Mishra said, “There is a really good vibe at Vdopia, with openness and a sense of passion to ‘get things done’ for our clients and their business in the most efficient way possible.”
Vdopia’s recent senior hires represent an infusion of new talent and energy into its expanding offices as it continues to develop innovative solutions supporting advertisers who seek more efficiency and reach across all platforms.
Brands
Uidai partners with Google to help users locate Aadhaar centres
Verified Aadhaar centres to appear on Maps with services and access info
MUMBAI: Finding an Aadhaar centre may soon be as easy as finding your favourite café. In a move aimed at making public services more accessible, the Unique Identification Authority of India has partnered with Google to display authorised Aadhaar centres on Google Maps. The feature, expected to roll out in the coming months, will allow residents to locate verified centres quickly and confidently.
More than 60,000 Aadhaar centres, including state of the art Aadhaar Seva Kendras, will be mapped. When users search on Google Maps, they will be directed to authorised facilities rather than unverified listings, helping curb misinformation and confusion.
The listings will do more than drop a pin. Users will be able to see the nature of services offered at each centre, whether it is adult enrolment, child enrolment, or limited to address and mobile number updates. Details such as operating hours, parking availability and divyang friendly infrastructure will also be shown wherever applicable.
Uidai CEO Bhuvnesh Kumar, said the collaboration is part of the authority’s continued effort to improve ease of living for Aadhaar holders by making authorised centres simpler and faster to navigate.
The partnership will deepen in its next phase, with Uidai using Google Business Profile to manage information and respond directly to public feedback. Looking ahead, the two organisations are also exploring the option of enabling appointment bookings through the Google Maps interface, potentially allowing residents to plan their visits with greater efficiency.
Google India country head, strategic partnerships Roli Agarwal, said integrating verified Aadhaar centres would help millions access trusted services with confidence, bringing essential government infrastructure closer to the people who need it most.
If all goes to plan, a routine Aadhaar update may soon begin not with a queue, but with a search bar.
