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Value 360 secures Rs 10 crore in new contracts in Q1 2024-25

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Mumbai: Value 360, part of V360 Group, a PR and communications consortium, has closed the first quarter of FY 2024-25 with a strong client acquisition streak. Riding a steady wave of growth, the firm has added Rs 10 crore worth of new business to its portfolio.

Successfully navigating highly competitive multi-agency pitches, V360 Group has onboarded industry giants such as FedEx, Digi Yatra, ResMed, Pernod Ricard, Central Park, Omega Watches, 4700 BC, Novotel, and FNP (formerly known as Ferns and Petals) The stellar line-up of new clients underscores the agency’s rich expertise in creating comprehensive, end-to-end communication strategies for clients across industries.

V360 Group, group CEO & co-founder Kunal Kishore said, “These new partnerships are not merely ‘wins’ for us, they represent the trust and confidence that leading global brands have placed in V360 Group. We are grateful to our new partners, and will collaboratively craft impactful narratives to accelerate their growth journey and elevate their brand value. The first quarter of the fiscal year has been replete with significant milestones for us, giving us the impetus for continued growth in the future.”

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Through its multiple wins, V360 Group has demonstrated exceptional adaptability and capability of managing a diverse clientele. The distinctive set of new clients – global logistics leader FedEx, healthcare innovator ResMed, alcoholic beverage giant Pernod Ricard, and lifestyle front-runner Omega Watches, among others – is a testament to the agency’s ability to tailor its approach and craft compelling, industry-specific narratives that spark meaningful engagement.

V360 Group’s reputation as a partner of choice for industry-leading brands is further solidified through its integrated approach towards communication. The agency puts forth an end-to-end strategy, encompassing digital marketing, traditional PR, and influencer marketing, strengthening its ability to connect with target audiences across channels. In doing so, the agency is transforming the landscape of PR and digital marketing, while providing award-winning campaigns for its partners.

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Brands

Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal

Tax authorities flag alleged misclassification of restaurant services

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MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.

The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.

The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.

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In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.

The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.

Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.

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The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.

The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.

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