Brands
Value 360 names Atul Sharma as CEO
MUMBAI: Indian public relations firm Value 360 Communications has appointed industry veteran Atul Sharma as its chief executive officer, effective 4 February 2026, as the company gears up for its next phase of growth.
Sharma steps into the corner office with a broad mandate. He will define the firm’s growth roadmap, explore new markets, drive acquisitions, and launch fresh verticals, all while sharpening operational efficiency. A key part of his brief also includes deepening the firm’s focus on AI, big data and analytics, and strengthening integration across Value 360 Group companies such as Popkorn and ClanConnect.
Founder Kunal Kishore will continue as chairman, focusing on strategic direction, fundraising, and building new service offerings across public affairs, advocacy, and government partnerships.
Kishore said he was looking forward to working closely with Sharma, noting his track record of driving transformation across multiple organisations. “Together, we aim to build lasting value for our clients, people and shareholders,” he said.
For Sharma, the move comes at a pivotal moment. “It is an honour to lead Value 360 as it enters a new chapter in its IPO journey,” he said. He added that his focus would be on building high-performance teams, strengthening client relationships, and delivering innovative campaigns that help the firm compete on a global stage.
Sharma joins from Ruder Finn, where he served as CEO for India and the Middle East, expanding the firm’s regional presence and strengthening its client portfolio. Known for his tech-led approach to communications and organisational transformation, he has also played an active role in the Public Relations Consultants Association of India, serving as both president and vice president between 2018 and 2024.
With Sharma at the helm, Value 360 is positioning itself for a growth spurt, hoping its next chapter reads less like a routine leadership change and more like a strategic leap onto the global stage.
Brands
RR Kabel expands FMEG portfolio with kitchen appliances and air coolers
Company forays into mixers, cooktops and hand blenders under RR Signature brand.
MUMBAI: RR Kabel has just cooked up something new and it’s not just another wire. The leading wires and cables manufacturer has announced a significant expansion of its Fast-Moving Electrical Goods (FMEG) portfolio by entering the kitchen appliances segment and strengthening its air coolers range under the premium RR Signature brand. The company has introduced Mixer Grinders, Electric Cooktops (both Induction and Infra-Red variants), and Hand Blenders. These products mark RR Kabel’s strategic foray into everyday kitchen essentials, allowing it to reach deeper into Indian households beyond traditional electrical categories.
The Induction and Infra-Red Cooktops are seeing particularly strong demand amid global developments affecting LPG pricing and supply. Consumers are increasingly shifting to electric cooking for its energy efficiency, precise control, and safety features. RR Signature is reinforcing its ‘Aapke Kaam Ki Baat’ promise with best-in-class warranties across the range.
The company also plans to introduce additional kitchen appliance categories in FY26-27. In parallel, it has expanded its Air Cooler portfolio with new Industrial (Semi-Commercial) models featuring higher tank capacities and superior air throw, catering to both commercial users and households seeking powerful cooling during intensifying summers.
RR Kabel executive director Mahhesh Kabra said, “Our expansion into kitchen appliances allows us to connect with consumers at more touchpoints in their daily lives, while our expanded air cooler range addresses the rising need for effective cooling solutions. These launches reflect our continued focus on quality, innovation, and market relevance.”
By stepping into kitchen appliances and enhancing its cooling solutions, RR Kabel is wiring itself more deeply into Indian homes proving that even a cables company knows how to heat things up in the kitchen and keep things cool elsewhere. The move positions the brand for broader growth as it evolves from wires to a more complete home solutions player.
