Brands
Unitile names Aslam Hussain vice president for global sales and alliances
INDIA: Unitile has strengthened its senior leadership bench by appointing Aslam Hussain as vice president for global sales and strategic alliances, signalling a sharper push towards global expansion and a stronger hold on the high-performance workplace systems market.
With nearly 18 years across corporate interiors, design-build services and workplace strategy, Hussain brings deep expertise in enterprise account development, large-scale transformation and global partnership management. His remit: widen Unitile’s international footprint, build high-value alliances and accelerate access to multinational clients.
Known for his partnership-led growth philosophy, Hussain blends disciplined execution with entrepreneurial agility. Over the years, he has led major turnkey programmes for global giants including Dow Chemicals, EY, Facebook, Adani Connex Data Centres, HCL Technologies, Bank of America, GE, Airbus, Pfizer and Deutsche Bank. His understanding of enterprise complexity is expected to sharpen Unitile’s market positioning and deepen its strategic value to clients.
“As India emerges as a global hub for innovation and enterprise growth, the need for agile, high-performance workplaces is greater than ever,” said Unitile executive director Idris Rajkotwala. “Aslam’s ability to open new spaces and his strategic clarity will be central to our expansion.”
Hussain, an MBA from Symbiosis International University, said growth rests on “trust, clarity and consistent value creation”, adding that his focus will be on building workplaces where people and businesses thrive.
Brands
Uniqlo India signs Jasprit Bumrah as brand endorser
Cricketing star fronts new LifeWear campaign highlighting comfort and simplicity.
MUMBAI: Jasprit Bumrah just bowled a perfect yorker into fashion because when the fastest bowler in the world picks Uniqlo, even off-field style gets a pace attack. Uniqlo India has roped in Indian cricket icon Jasprit Bumrah as its brand endorser, kicking off the partnership with a fresh campaign that brings the brand’s LifeWear philosophy to life, clothing engineered for simplicity, quality and effortless comfort in daily routines.
The 30-second film shows Bumrah in relaxed, everyday moments away from the crease highlighting how the AIRism Oversized T-shirt slips seamlessly into his off-field life. The narrative quietly mirrors his journey as a fast bowler, built on consistency, instinct and the kind of fit that feels right from the first wear and only gets better with time.
Jasprit Bumrah said, “In my day-to-day life, I prefer clothing that feels comfortable and effortless, especially when I’m spending time off the field. That’s why I’m happy to be partnering with Uniqlo, the brand’s approach to everyday clothing feels like a natural extension to my personal style.”
Uniqlo India marketing director Nidhi Rastogi added, “We are proud to partner with cricket world champion Jasprit Bumrah and welcome him to the Uniqlo family. His focus on excellence, authenticity and quiet confidence reflects the essence of Uniqlo’s LifeWear philosophy.”
The campaign is now live across digital channels, social media, in-store displays and outdoor platforms, with the film and imagery rolling out alongside the announcement.
In a world where pace often means rushing, Bumrah and Uniqlo are reminding everyone that the best things in life and on the body come from calm, consistent comfort that simply shows up every day and gets the job done.
