MAM
Unibic foods partners with Shilpa Shetty’s youtube channel to promote healthy eating
MUMBAI: Unibic Foods, India’s most loved cookies brand has tied up with ShilpaShetty’s YouTube channel for an all-new digital campaign that focuses on healthy eating. This Unibic Daily Digestive campaign features Shilpa Shetty Kundra creating some of her favourite go-to recipes, that are not only tasty but healthy as well. The dishes feature Unibic Daily Digestive Oatmeal cookies and Unibic Daily Digestive Ajwain+ cookies. These cookies are fibre-rich in content, which aids in digestion, ensuring you get your daily dose of nutrition with no compromise on taste.
Commenting on the collaboration, Aarti Iyer, Marketing Head, Unibic Foods said, “We have partnered with the Bollywood actor, Shilpa Shetty Kundra, in an all new digital campaign series. Two recipes have been curated by Shilpa Shetty that is broadcasted on her YouTube Channel “Shilpa Shetty Kundra”, under the “The Art of Loving Food” section. We have used two of our daily digestive range for this series – Daily Digestive Oatmeal and Daily Digestive Ajwain + cookies. We believe that these packs of cookies with a fibre percentage of 26% and 33% respectively (* as per RDA requirement) could become a daily habit. One video is focusing on young moms and the other is for all those who seek a healthy tasty bite during the day.”
Unibic Foods has emerged as one of the fastest growing cookie brands in India and has consistently been launching new products in the health and wellness segment.
Unibic Foods has launched 5 Daily Digestive cookie variants and 6 delicious snack bar variants in the last year to the already existing health and wellness range, which has garnered a positive response in the market. With the new launches, Unibic Foods now has more than 30 cookie variants and 6 snack bar variants in its portfolio. One of their unique products in the snack bar segment is the “Meetha Pan flavoured snack bar”. At Unibic, the team focuses on offering something new and delightful to the consumers.
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Brands
Ofis Square appoints Yami Gautam Dhar as brand ambassador
Actress to champion flexible workspaces as company expands in Delhi NCR.
MUMBAI: Ofis Square has found its perfect workspace muse and she comes with star power and a grounded, ambitious vibe. The premium coworking and managed workspaces brand has announced the appointment of popular actress Yami Gautam Dhar as its brand ambassador. This marks a significant milestone as Ofis Square continues to rapidly expand its presence across Delhi NCR.
Since its inception in 2022, Ofis Square has carved a niche in the Indian corporate landscape with its “Future Works Here” philosophy. The brand focuses on creating thoughtfully designed, technology-enabled environments that foster innovation, collaboration, and the evolving needs of modern businesses.
Yami Gautam Dhar, known for her credible image and strong connection with modern Indian audiences, perfectly aligns with the brand’s aspirational positioning.
Ofis Square founder Saroj Mittal said, “Yami brings with her a credibility and an energy that genuinely reflects our community people who are ambitious, grounded, and serious about what they do. We’re proud to have her with us as we step into this next phase of growth.”
Yami Gautam Dhar expressed her excitement, “Ofis Square isn’t just building workspaces; it’s trying to change the conversation around how India works. There’s a whole generation of founders, freelancers, and business leaders working differently in spaces that actually inspire them. I’m excited to be part of a brand that’s building for them.”
The collaboration reflects Ofis Square’s commitment to strengthening its role in shaping India’s evolving workplace culture through community building, networking, and industry engagement.
In the competitive world of flexible workspaces, Ofis Square has made a smart move by bringing in a relatable and aspirational face. With Yami Gautam Dhar on board, the brand is set to make workspaces not just functional, but truly inspiring.
