MAM
Tyroo acquires Anurag Gupta’s DGM India
MUMBAI: Tyroo, the digital media company of SVG has acquired Anurag Gupta-founded DGM India. Gupta will remain with the company as MD post acquisition.
Tyroo said that the acquisition will help the company to increase its network. It wants to become India‘s largest digital media company, after Google India, by next year.
Tyroo founder Manish Vij said, “DGM is a company with over 5 years of performance leadership, a world class proprietary technology and management. We are excited to bring them as part of the Tyroo / SVG family. With this acquisition there will be clearly a media network that can give advertisers scale and quality. For publishers it will be the only place to have almost every running campaign in Indian digital media.”
DGM India founder, promoter and MD Gupta added, “I am excited to take DGM India along with India‘s largest digital media group. DGM India has a superb team, technology and leadership in the performance business. DGM is on a very fast growth rate and will end the year with $5-6 million annual revenue. We are launching other DGM Products in market very soon and enhancing our technology.”
Both the companies will continue to run separately. Gupta will continue to be the MD of DGM and Tyroo Direct, Tyroo‘s performance network arm, will be continued to be headed by Siddharth Puri.
SVG is a joint venture of Vij‘s Vun Network and Harish Bahl‘s Smile Group. It is one of the digital media groups in country with companies such as Tyroo, SeventyNine (the mobile network), Zoomtra and Quasar.
MAM
Shah Raza returns full-time as NDTV national revenue head – government
Raza resumes leadership in government sales after a brief part-time stint
NEW DELHI: Shah Raza has resumed his full-time role as national revenue head – government at NDTV, after working part-time for a few months due to personal commitments.
Raza has been with NDTV since 2013, overseeing government sales across India. He brings extensive experience in media and broadcast, having previously served as vice president at TV18 Broadcast Limited, account director at IBN 18, and senior manager at Bennett Coleman & Co. Ltd. (Times Group).
A graduate of Aligarh Muslim University with an MBA, Raza has spent over a decade building a strong track record in government sales and driving NDTV’s revenue growth.
With his return to full-time responsibilities, Raza will continue to lead NDTV’s efforts in government sales, combining long-standing experience with an understanding of the evolving media landscape.
