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Twitter bans cryptocurrency ads

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MUMBAI: Twitter has officially banned cryptocurrency ads, both initial offerings and sales of virtual currency tokens. Following the announcement, the bitcoin value crashed 8 per cent to $7929. Aligning itself with other major companies like Facebook and Google, Twitter has taken the stand to protect its users from being duped.

In a statement, the social networking site said it was committed to ensuring the safety of the community. Twitter said,”We know that this type of content is often associated with deception and fraud, both organic and paid, and are proactively implementing a number of signals to prevent these types of accounts from engaging with others in a deceptive manner.”

Starting today all such ads will be banned. Earlier in March, Twitter started purging itself of accounts that were soliciting cryptocurrency exchanges in the name of famous personalities like Elon Musk, John McAfee, etc. In the next one month, all users will be informed of the new policy.

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The exceptions are major public listed companies that deal in cryptocurrency or even secure wallet services who will be allowed to advertise.

Cryptocurrency organisations don’t work with banks or governments and instead use blockchain technology where these digital coins are created by supercomputers. However, reports suggest that the ban won’t harm them since just 1 per cent of their traffic is via such paid ads.

Reddit banned the ads in 2016 followed by Google and Facebook recently

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Facebook to ban cryptocurrency ads

Google to ban cryptocurrency ads

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StudioBackdrops relaunches Twistflex for India’s tier 2, 3 creators

Portable studio setup returns with 40 new designs and lower entry pricing

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NEW DELHI: StudioBackdrops has relaunched Twistflex, pitching it as India’s first portable studio solution tailored for creators in tier 2 and tier 3 cities, with entry pricing starting at Rs 2,900.

Originally introduced in 2017, Twistflex has been re-engineered to reflect current design trends and the evolving needs of the creator economy. The refreshed line-up features 40 new designs across four fabric options: solid cotton, solid polyester, reversible mottled and mixed textured, streamlined into a simpler, standardised product structure.

Designed as a true pop-up studio, Twistflex combines backdrop and frame in a single unit, eliminating complex assembly and making it suitable for compact home setups as well as on-location shoots. Dual-surface usage and uniform sizing across categories offer versatility without adding storage demands.

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In a bid to improve accessibility, StudioBackdrops has cut prices on key variants. Solid polyester backdrops are now priced at Rs 2,900, while solid cotton options retail at Rs 3,200, down from the earlier Rs 3,500.

Commenting on the relaunch, StudioBackdrops founder Archisman Misra, said demand from non-metro creators is rising as independent producers seek affordable, portable equipment with strong visual impact. He added that free tutorial content across YouTube, Instagram and the company’s website supports first-time users in maximising product performance.

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