Brands
Toonz ropes in Baseline as exclusive licensing & merchandising partner
MUMBAI: Toonz Media Group has signed a multi-year global deal with sports marketing and licensing company Baseline, as its exclusive licensing and merchandising partner.
Baseline with its expertise in marketing and licensing will offer sales and marketing support to the company.
Toonz has several cartoon characters of which some are self created and some are acquired from the likes of Walt Disney, Turner, Nickelodeon, Sony, Universal, BBC, Paramount, Marvel and Hallmark. Baseline’s prime objective is to promote Toonz Media Group’s character in the South Asia region.
Baseline managing director Tuhin Mishra said, “Licensing is a very important vertical of our overall company business. When an opportunity came to join hands with the premier licensing company like Toonz Media Group, we jumped at it as Toonz Media comes with a huge repository of brands that it owns or has acquired over a period of time.We are sure it will be a mutually beneficial partnership in the times to come.”
Toonz Media Group CEO P Jayakumar added, “L&M forms an integral part of Toonz Media Group’s business strategy. It was indeed a delight to know that Baseline Ventures’ vision and ideology were in perfect synchrony with ours. We plan to collaborate with them on all our existing brands and also our new brands in the future. We look forward to a robust and fruitful partnership.”
Brands
UltraTech Cement appoints Jayant Dua as managing director
Dua will succeed K. C. Jhanwar after his term ends in December 2026
MUMBAI: UltraTech Cement, the flagship cement arm of the Aditya Birla Group, has elevated Jayant Dua as managing director, effective 1 April, 2026.
The company’s board also approved his appointment as additional director, managing director and key managerial personnel, effective 1 January, 2027, following the completion of the current managing director K C Jhanwar’s term on 31 December, 2026, according to a regulatory filing.
Dua will serve as managing director for a four-year term from 1 January, 2027 to 31 December, 2030.
A veteran executive with more than 37 years of professional experience, Dua joined the Aditya Birla Group’s cement business in 1996 and spent nearly a decade in various functional and leadership roles.
Over the past two decades, he has held several profit-and-loss and chief executive responsibilities across multiple group businesses, including insulators, insurance, Century Cement and the chlor-alkali segment. In 2023, he was elevated to lead the group’s renewables and textiles businesses.
Within the group, Dua has received several internal honours, including the chairman’s individual award for exceptional contribution in 2002, the outstanding leader award in 2009 and the leader of leaders recognition in 2022.
He holds an engineering degree from Indian Institute of Technology Delhi, an MBA from International Management Institute and has completed the advanced management programme at Harvard Business School.
