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The Health Factory unveils fresh new look with bold rebrand across India

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MUMBAI: Loaf it or love it, The Health Factory is serving up a whole new look. The brand behind India’s first zero-maida, protein-rich bread has unveiled a bold new identity one that promises to make healthy eating not just simple, but stylish. Now present across 16 cities, stocked in major retail, e-commerce, and q-commerce platforms, and reaching millions of households, the brand has carved a slice of the market despite the dominance of legacy bread makers. Riding the wave of consumer demand for clean-label, high-protein staples, it has positioned itself at the forefront of India’s better-eating revolution.

Anchored in the philosophy of All for Health. Health for All., the refreshed packaging is built on a structured grid system, a design move meant to highlight transparency, functionality, and a consumer-first ethos. Beyond the pantry shelf, this identity rollout will extend to digital platforms, retail displays, and every consumer touchpoint.

The Health Factory, CEO Vinay Maheshwari explained, “We did not rebrand for a design update. We want people to remember and celebrate The Health Factory for what it truly stands for. This fresh new look is an evolution of our journey; and this bolder, clearer, sharper identity reflects that.”

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From being a niche challenger to becoming a trusted choice for millions, The Health Factory’s rebrand is less about appearances and more about ambition. With new products and innovations in the pipeline, and a brand film set to spotlight its mission soon, the company is baking a bigger story, one slice at a time.

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Brands

Adobe CEO Shantanu Narayen to step down after 18 years in role

Board begins CEO search as Narayen prepares to move to chair role

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SAN JOSE: After nearly two decades at the helm, Adobe’s long-serving chief executive Shantanu Narayen is preparing to pass the baton.

The company announced that Narayen will transition from his role as chief executive officer once a successor is appointed, ending an 18-year run that reshaped Adobe from a boxed software seller into a global cloud and AI powerhouse. He will remain chair of the board following the leadership transition.

Adobe’s board has formed a special committee to oversee the succession process, led by lead independent director Frank Calderoni. The committee will evaluate both internal and external candidates.

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“Shantanu’s leadership has been instrumental in Adobe’s transformation and in positioning the company for the AI-driven era,” Calderoni said in a statement. “As we begin the next phase of succession planning, our focus is on identifying the right leader for the company’s next chapter while ensuring a smooth transition.”

In a note to employees, Narayen described the moment not as a farewell but as a pause for reflection after a long journey with the company.

“I love Adobe and the privilege of leading it has been the greatest honour of my career,” he wrote, adding that he will continue to work closely with the board over the coming months to ensure a seamless leadership change.

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Tributes from the technology industry quickly followed the announcement. Microsoft chairman and chief executive officer Satya Nadella congratulated Narayen on what he described as a “legendary run” at Adobe.

“Congrats Shantanu, on a legendary run at Adobe! You’ve built one of the most important software companies in the world, and expanded what’s possible for creators, entrepreneurs, and brands everywhere,” Nadella wrote on LinkedIn.

“What has always stood out to me is the empathy you’ve brought to the creative process and the example you’ve set as a leader. Grateful for your friendship, mentorship, and for all you’ve done for Adobe and for our industry.”

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Narayen’s career at Adobe spans nearly three decades. He joined the company in 1998 as vice president and rose steadily through the ranks before becoming chief executive officer in December 2007.

During that time, he orchestrated one of the most significant reinventions in the software industry. In 2013, Adobe made the bold decision to abandon traditional boxed software sales and move its flagship creative tools such as Photoshop to a subscription-based Creative Cloud model. The shift initially rattled investors but ultimately transformed Adobe into a predictable recurring revenue business and a case study in digital reinvention.

Narayen also pushed Adobe beyond creative tools into the world of marketing technology and data-driven customer experience, spearheading acquisitions such as Omniture and Marketo. Those moves helped build Adobe’s digital experience division and broaden its reach far beyond designers and photographers.

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The numbers tell the story of that transformation. When Narayen took over in 2007, Adobe generated roughly $3 billion in annual revenue. Today the company reports more than $25 billion. Over the same period, its workforce expanded from around 3,000 employees to more than 30,000.

In recent years, Narayen has steered Adobe into the generative AI era with the launch of Adobe Firefly, aiming to keep the company ahead in a rapidly evolving creative technology landscape.

Born in Hyderabad in 1963, Narayen studied electronics and communication engineering at Osmania University before moving to the United States for a master’s degree in computer science from Bowling Green State University. He later earned an MBA from the Haas School of Business at the University of California, Berkeley.

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Widely regarded as one of Silicon Valley’s most steady and effective leaders, Narayen has earned multiple honours during his career, including India’s Padma Shri in 2019.

For Adobe, the upcoming leadership change marks the end of a defining chapter. For Narayen, however, the story is far from finished. As he told employees, the company’s next era of creativity, powered by AI and new digital workflows, is only just beginning.

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