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Supr Water’s launches cutting-edge CGI video

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Mumbai – SUPR Water has launched its latest CGI video, setting a new standard in the realm of wellness beverages.

Founded in 2023 by visionary entrepreneur Shivam Chawla and Chaitanya Tulsyan, SUPR Water is committed to revolutionizing

how people nourish their bodies with convenient, nutritious solutions. Not limiting itself to merely a revolutionary beverage brand in the fitness industry, SUPR Water also takes marketing one step ahead, leveraging cutting-edge CGI technology to captivate a modern, tech-savvy audience.

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Crafted with premium ingredients sourced from the USA, SUPR Water offers an unparalleled combination of 24g of protein and 7g of BCAA per serving, making it the cleanest and purest form of protein available in the market today. The brand’s mission is both simple and profound: to redefine hydration and empower individuals to effortlessly embrace healthier lifestyles, one sip at a time.

The new CGI video, filmed against the iconic backdrop of DLF Cyberhub in Gurugram, showcases SUPR Water’s dedication to innovation and quality. Featuring a sleek muscle car symbolizing strength and power, the video elegantly illustrates how SUPR Water fuels the body, blending functionality with visual allure.

Leveraging CGI technology, SUPR Water is embracing a modern approach to marketing, capturing the attention of a newer and younger set of audience and effectively communicating their brand’s values and benefits.

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A post shared by SUPR™ (@supr.india)

“Our latest CGI video embodies the essence of SUPR Water’s five pillars: Power, Fun, Light, Fuel, and Recovery,” said Chawla. “Through this dynamic visual representation, we aim to showcase how SUPR Water is designed to meet diverse needs while providing

refreshing hydration and essential protein. It’s a testament to our commitment to revolutionize how people nourish their bodies, one sip at a time.” 
 

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Brands

Adani Airport Holdings and Blinkit launch India’s first in-terminal quick commerce service at Mumbai’s Terminal 2

Passengers at Chhatrapati Shivaji Maharaj International Airport can now order essentials on the Blinkit app and have them delivered within minutes

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MUMBAI: Forget the overpriced airport shop. Travellers rushing through departures at Mumbai’s Chhatrapati Shivaji Maharaj International Airport can now order essentials on their phones and have them delivered within minutes, right to their gate.

Adani Airport Holdings Limited, India’s largest private airport operator, has partnered with quick commerce platform Blinkit to launch what the two companies claim is India’s first in-terminal quick commerce service. The service is live at Terminal 2, domestic departures, and allows passengers to order through the Blinkit app for delivery anywhere within the terminal, including boarding gates, lounges, the food court and select partner outlets. Deliveries are handled by trained on-ground personnel, ensuring a seamless experience without disrupting travel timelines.

The product range covers travel accessories, electronics, snacks, books, baby care and personal essentials. Permissible liquids including packaged water, cold beverages and juices are sourced from approved in-terminal inventory, in line with airport security protocols.

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An AAHL spokesperson said the initiative was part of a broader push to reimagine digital services at airports. “Bringing app-based convenience into the terminal allows passengers to make better use of their time and raises the overall service standard,” the spokesperson said, describing it as a step towards building “more responsive and passenger-centric airports.”

For Blinkit, the tie-up extends quick commerce into a high-frequency, high-intent environment. For AAHL, it reflects a strategic push to grow non-aeronautical revenue through digitally enabled retail, a increasingly important revenue stream for airport operators worldwide.

You are already late for your flight. At least now you do not have to be thirsty too.

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