MAM
Snapdeal names Aircel’s Anup Vikal as CFO
MUMBAI: Snapdeal has appointed Anup Vikal as the chief financial officer (CFO).
A seasoned finance professional Vikal brings over 23 years of experience in finance, strategy and corporate governance across multiple industry sectors.
Prior to his appointment at Snapdeal, he served as CFO at Aircel, where he was responsible for building business through revenue growth, implementing massive cost optimisation, restructuring of debt and capital, improving the Credit Rating of the company as well as interfacing with the government, TRAI and other authorities.
Before joining Aircel, Vikal was the group CFO and head of strategy and IT at InterGlobe Enterprises. Earlier, he also served as director and head of finance shared services for Colt Technology for three years and Bharti Airtel where he headed the finance division for close to seven years.
Snapdeal co-founder and CEO Kunal Bahl said, “We are very excited to have Anup on-board. His wealth of experience in building and executing the financial infrastructure in companies across complex large organisations in the country will further strengthen our leadership team.”
Vikal added, “In the last few years, Snapdeal has emerged as a leader within the e-commerce and tech space and I look forward to joining the young and energetic Snapdeal family. E-commerce is a dynamic and interesting space to work with and my focus will be to ensure we are financially well positioned yet nimble so that we can continue to create value for our customers, sellers, investors and employees.”
He will be based out of Snapdeal’s Gurgaon office.
Brands
Flipkart appoints Priyanka Roy as associate director – communications
She will lead strategic communications and brand engagement
BENGALURU: Priyanka Roy has been appointed associate director – communications at Flipkart, where she will anchor strategic communications initiatives across categories and strengthen stakeholder engagement for the company.
Based in Bengaluru, Roy brings over a decade of experience across corporate communications, brand strategy and public relations, spanning financial services, capital markets, technology and consulting.
Most recently, she served as AVP– head brand and PR at PL Capital Group, formerly known as Prabhudas Lilladher. In that role, she led brand positioning and public relations, shaping external perception for the financial services firm.
Prior to that, she spent more than four years at NSE India, where she progressed from corporate communications manager to senior manager corporate communications. She was part of the corporate communications team driving both internal and external messaging, supporting press outreach, leadership communication, employee engagement initiatives and large-scale events.
Roy earlier spent six years at Capgemini, including as global public relations manager and senior consultant – group press office. There, she led end-to-end global external communications programmes across business units such as automotive, digital engineering and next generation applications, working closely with international media and regional marketing teams across apac.
She began her career in agency roles, including as senior associate at Burson, handling media relations, executive profiling, crisis communications and content development for diverse clients.
With experience that spans stock exchanges, consulting majors and financial services firms, Roy now steps into a key communications leadership role at Flipkart, tasked with shaping conversations and sharpening the brand’s voice in India’s competitive e-commerce landscape.





