MAM
Slurrp Farm stirs up joy with ‘Real Food Really Easy’ mealtime reset
MUMBAI: Because let’s face it kids don’t care if the pancake looks like a Michelin star creation. They just want it fluffy, tasty, and on their plate fast. Slurrp Farm, India’s leading millet-based kids’ food brand, has cooked up a new campaign titled “Real Food. Really Easy.”, and it’s flipping the script on mealtime expectations. At the heart of the campaign lies a refreshing truth: children chase joy, not picture-perfect plating. The hero film captures lived-in moments wobbly pancakes, flour-dusted kitchens, families laughing together all underscoring the message that wholesome food made from clean ingredients, with minimal prep, is what actually matters.
“An empty plate is every mother’s dream,” said Slurrp Farm co-founder Meghana Narayan, adding that Slurrp Farm was built so that “yummy, junk-free food becomes an easy choice every day.” Fellow co-founder Shauravi Malik echoed that ethos, stressing the brand’s focus on real ingredients, quick prep, and meals kids reach for again and again.
Wholsum Foods chief marketing officer Ankit Kapoor (parent of Slurrp Farm and Mille), summed it up with a smile: “Food that’s eaten, not picture-perfect.”
The campaign, conceptualised in-house at Wholsum Foods by creative director Vaani Arora, directed by Angshuman Ghosh and produced by Paper Planes, will roll out across digital and social platforms. Always-on storytelling will showcase kid-approved, quick-to-fix meals that balance nutrition with flavour.
Since its launch, Slurrp Farm has become a pioneer in making millets mainstream, offering products that make parents’ lives easier while keeping children happily fed. With this reset, it’s positioning itself not just as a food brand, but as an honest voice in India’s crowded packaged food industry, one that dares to say mealtime joy beats Instagram perfection every time.
After all, in a world of spotless plating and polished reels, Slurrp Farm is proudly serving up the beauty of an empty plate and a full heart.
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
