MAM
Shemaroo Entertainment became first Indian company to be a finalist at Promax Global Awards 2023
Mumbai: Shemaroo Entertainment, a mainstream player in the media and entertainment industry is to share its success at the Promax Global Excellence Awards 2023 securing a total of 13 trophies. This achievement elevates Shemaroo’s total Promax Trophies count to 117.
The triumph at this global event underscores the company’s steadfast commitment to delivering marketing campaigns and promoting content. Among the 13 accolades, Shemaroo bagged 6 gold awards in the categories of in-house program promo campaign, sound design, total program package, micro video content, something for nothing, best use of music. The company secured 2 silver awards for stunt promotion and holiday/seasonal/special event design Promo. The remaining 5 were bronze awards for directing, marketing creativity-animation, art direction & design, animation, vertical video, best use of score or music without lyrics.
Reflecting on these achievements, Shemaroo Entertainment Ltd COO Arghya Chakravarty said, “We are elated to have clinched 13 trophies at the Promax Global Excellence Awards 2023. Becoming the first Indian company to be a finalist for the esteemed ‘creative marketing team of the year’ at this global event fills us with pride. We consistently strive to set new benchmarks by capturing the essence of storytelling through innovative campaigns. This recognition further fuels our team’s dedication to push creative boundaries and deliver impactful content worldwide.”
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UP govt, HGS unit to skill one lakh youth in digital push
MoU targets jobs, training and future ready talent across state
MUMBAI: Government of Uttar Pradesh has joined hands with OneOTT Intertainment Limited, the broadband arm of Hinduja Global Solutions, to train one lakh youth, signalling a fresh push towards jobs in the digital economy.
The memorandum of understanding, signed with the Employment Department Uttar Pradesh, aims to bridge the gap between skills and industry needs while opening up employment pathways for young people across the state.
The agreement was formalised by principal secretary, labour and employment, M. K. Shanmugha Sundaram and whole-time director, Hinduja Global Solutions and MD and CEO, OneOTT Intertainment Limited, Vynsley Fernandes, in the presence of labour minister Anil Rajbhar.
Under the partnership, OneOTT Intertainment Limited will roll out training programmes, workshops and knowledge-sharing platforms designed to equip youth with skills aligned to a rapidly digitising economy. The initiative will also include research inputs, technical guidance and policy-level support to ensure effective execution.
Principal secretary, labour and employment, M. K. Shanmugha Sundaram, said, “This collaboration will help align skill development programmes with actual industry needs and prepare the youth of Uttar Pradesh for emerging opportunities in the digital services sector.”
Hinduja Global Solutions whole-time director, and OneOTT Intertainment Limited MD and CEO Vynsley Fernandes said, “India’s progress is closely linked to strengthening the capabilities of its young workforce. At HGS, we see skills evolving alongside technology, and partnerships like this help build a stronger digital ecosystem.”
The state government will facilitate coordination across departments and institutions, ensuring the programmes reach the right audiences and deliver measurable outcomes.
As digital infrastructure expands and technology reshapes job markets, initiatives like this are positioning skill development not just as training, but as a gateway to opportunity for the next generation.
